Shopsense AI, a supplier of second-screen purchasing, has unveiled its Multi-Agent System, an agentic synthetic intelligence system that automates content material monetization at scale.
Shopsense’s new Agentic AI-driven platform autonomously integrates second-screen sponsorable moments throughout stay sports activities, scripted sequence, actuality TV, and flicks to attach with viewers in the mean time after they’re most engaged.
Shopsense’s Multi-Agent System deploys a community of specialised AI brokers that collaborate in actual time to automate, refine, and scale sponsorable shoppable integrations throughout stay and on-demand content material by way of an intuitive AI-powered LLM assistant interface. It contains the next:
- Retailer Builder Agent, which acts as an AI supervisor, validating and correcting AI-generated suggestions whereas making certain alignment with content material and sponsorship targets.
- Assortment Agent, which curates customized product units primarily based on retailer, model, or purchasing desire. Customers refine suggestions with direct suggestions that the AI agent incorporates into product suggestions. Moreover, customers can filter for preferences throughout retailers, manufacturers, and value factors.
- Similars Agent, which expands product choices by analyzing attributes to recommend comparable alternate options, together with budget-friendly dupes and choices from most popular retailers. With partnerships throughout greater than 1,000 U.S. retailers, Shopsense supplies entry to greater than 1 billion SKUs.
“Shopsense is redefining the connection between content material, commerce, promoting, and fandom engagement,” mentioned Glenn Fishback, CEO and co-founder of Shopsense AI, in a press release. “With our Multi-Agent AI System and highly effective snap-to-shop Lens expertise, first launched on the MTV VMAs, broadcasters can now activate that inspiration in actual time, seamlessly turning content-driven fandom into actionable sponsorships at scale. By utilizing purpose-built AI to decrease the barrier to entry, our expertise allows extra advertisers to interact passionate fanbases, making commerce-driven storytelling extra accessible than ever.”
