How Much Does It Cost to Sell on Shopify? An In-Depth Look

If you happen to’ve ever considered opening a web based retailer, likelihood is you’ve thought-about Shopify as your ecommerce service supplier. In any case, Shopify is the most popular ecommerce software platform within the US, and tens of millions of companies use it to promote on-line. It’s additionally among the many high selections for Printful customers who use the Printful + Shopify integration to kickstart their on-line gross sales of print-on-demand merchandise.

Shopify’s benefits embrace a easy and intuitive setup, integrations with totally different apps by way of the Shopify App Retailer, customization choices, scalability, and extra. However the service isn’t free, and there are totally different Shopify charges it’s a must to take into consideration when signing up for this ecommerce platform.

So, how a lot does it price to promote on Shopify? On this article, we’ll break down the prices related to opening and sustaining a Shopify retailer. Learn on to search out out!

How a lot does it price to promote on Shopify?

Let’s undergo the Shopify prices which will apply to your on-line enterprise—from month-to-month recurring charges to one-off bills charged in particular circumstances.

1. Month-to-month charges

To begin constructing your Shopify on-line retailer, subscribe to certainly one of Shopify’s plans. Whenever you join Shopify, you may get pleasure from a three-day free trial. Then, for all plans besides Shopify Plus, the primary month prices solely $1, supplying you with loads of time to check out the options.

Supply: Shopify

There are 5 Shopify pricing plan choices you may select from.

Primary

That is the preferred alternative for small companies simply beginning out. The Shopify Primary plan provides all the options you’ll have to arrange a personalized ecommerce retailer, together with Shopify’s personal cost processor, Shopify Funds, storefront themes, an intuitive web site builder, transport reductions, limitless merchandise, third-party app integrations, Shopify Tax companies, and extra.

Month-to-month payment: $39 ($29/month in case you’re charged yearly)

Shopify

This Shopify plan is appropriate for already established (however nonetheless small) companies. In comparison with the Primary plan, this selection provides larger transport low cost charges in case you pack and ship orders your self, further workers accounts to handle your on-line retailer, and extra.

Month-to-month payment: $105 ($79/month in case you’re charged yearly)

Superior

The Superior Shopify plan is for bigger on-line companies that may profit from customized stories and analytics, enhanced dwell chat help, the next checkout capability for intervals of excessive gross sales exercise, and extra.

Month-to-month payment: $399 ($299/month in case you’re charged yearly)

Plus

The Shopify Plus plan is for main enterprises that require superior options like precedence help and promote not solely to retail prospects but in addition to different companies (B2B) or wholesale. Not like the opposite Shopify subscription plans, which you’ll finish anytime, Shopify Plus requires an extended dedication of at the least a yr. To subscribe to this plan, you should contact Shopify first.

Month-to-month payment: beginning at $2,300

Whereas Shopify’s paid plans are tailor-made to totally different enterprise wants, it’s price noting that in addition they supply another choice that may be a sensible start line for brand spanking new sellers.

Starter

If you happen to’re searching for a simplified answer to arrange a Shopify retailer in only a few minutes, contemplate the Shopify Starter plan. It allows you to launch a easy on-line retailer, and it’s handy if you wish to promote your merchandise on social platforms like Instagram or messaging apps like WhatsApp. Merely share a hyperlink to your merchandise, and your purchaser can buy it instantly.

Supply: Shopify

Nonetheless, this plan comes with bare-bones options in comparison with the Primary Shopify plan. Shopify Starter won’t be sufficient if you wish to create a extra distinctive procuring expertise by way of a personalized ecommerce web site.

Month-to-month payment: $5

2. Transaction charges

If you happen to use Shopify Funds, the Shopify checkout answer out there for all subscription plans, you don’t should pay transaction fees. Solely bank card charges apply, which we’ll have a look at within the subsequent part.

Shopify transaction charges solely apply in case you use a third-party cost supplier. Every Shopify plan has totally different charges for transaction charges:

• 2% for the Primary plan

• 1% for the Shopify plan

• 0.6% for the Superior plan

• 0.2% for the Shopify Plus plan

The Shopify Starter plan doesn’t allow you to arrange third-party cost suppliers, which implies you may solely use Shopify Funds and don’t should pay the transaction charges.

3. Bank card charges

Shopify Funds allows your retailer to simply accept all main card manufacturers proper as you launch, and Shopify prices you credit card fees on every buy for this service. There are totally different charges for traditional and premium playing cards (industrial, company, enterprise, and all American Categorical playing cards).

The cost processing charges rely upon the Shopify plan you utilize to your retailer:

• Primary: 2.9% + $0.30 for traditional playing cards, 3.5% + $0.30 for premium playing cards

• Shopify: 2.7% + $0.30 for traditional playing cards, 3.3% + $0.30 for premium playing cards

• Superior: 2.5% + $0.30 for traditional playing cards, 3.1% + $0.30 for premium playing cards

• Plus: the best charges

• Starter: 5%

There’s an extra 1% cost for worldwide bank cards and totally different bank card charges for in-person purchases.

If you happen to don’t use Shopify Funds, the third-party cost supplier you select will cost its personal bank card charges, and the Shopify charges for on-line transactions don’t apply on this case.

4. Shopify apps

A serious profit that helps Shopify keep on high within the ecommerce platform competitors is its in depth App Store. It’s a Shopify market that gives all the extra instruments that can assist you customise your retailer, get extra detailed analytics, join with new gross sales channels, and rather more.

Shopify provides a number of dropshipping and different apps that can allow you to supply trending merchandise. For instance, in case you determine to promote customized t-shirts or different printed merchandise, you may add the Printful app to your retailer and begin designing.

Supply: Printful on the Shopify App Retailer

The charges and bills right here can range relying on the apps you select. Whereas some are totally free, others could supply restricted performance requiring cost to entry premium options. Some apps have free trials however will price cash long-term, whereas others require cost upfront.

When calculating how a lot a Shopify retailer may cost a little you, don’t overlook to contemplate the apps you recognize you’ll wish to use.

5. Shopify themes

One other space the place you would possibly incur prices is selecting a theme to your ecommerce retailer—in different phrases, the look of your storefront. Shopify has a Theme Store with a number of free themes you should utilize and customise with its web site builder. If you happen to’re extra tech-savvy, you may even construct your personal theme.

Whereas only some free templates can be found, the Shopify theme retailer provides over 200 paid themes for many who need one thing extra distinctive for his or her retailer.

The costs for ready-made themes vary from $100 to $500, or you may rent somebody to construct a customized theme simply to your retailer.

6. Customized area

Whenever you join Shopify, you routinely get a free retailer area title that ends with myshopify.com (cuteanimalposters.myshopify.com, for instance). You should use this as your retailer’s web site, however many retailer house owners favor utilizing their very own domains (cuteanimalposters.com, for instance).

To make use of a custom domain, you should purchase it and pay a yearly payment to maintain the rights. Relying in your chosen area, the fee is normally round $10 to $20 per yr (premium or extra area of interest area extensions can price extra).

Whenever you open a Shopify retailer, you may both use a customized area you’ve bought from a third-party registrar or purchase a site by way of Shopify. On this case, the profit is one much less account to cope with—you may handle all area settings out of your Shopify dashboard.

7. Extra charges

There are another potential charges you could incur, relying on how you utilize Shopify:

• Transport label charges—in case you ship out orders your self, you should utilize Shopify’s transport reductions. If you happen to use a dropshipping provider like Printful, your success accomplice handles transport, so that you’ll should pay them, not Shopify.

• E-mail advertising and marketing charges—Shopify provides advertising and marketing instruments that can assist you promote your merchandise, together with an electronic mail service. You get 10,000 free emails monthly, however in case you exceed this restrict, you’ll be charged additional ($1 per 1,000 further emails as much as 300,000 emails, $0.65 per 1,000 emails as much as 750,000 emails, and so forth.).

• Forex conversion payment—in case you settle for a cost in a foreign money totally different out of your payout foreign money, Shopify prices a foreign money conversion payment (1.5% within the US, 2% in all different international locations and areas with Shopify Funds).

• Shopify Retail—though Shopify is primarily used as an ecommerce enterprise device, it additionally provides point-of-sale options for in-person purchases. Shopify Retail prices $89/month, or $79/month in case you’re billed yearly.

• Shopify Companions companies—in case you need assistance with retailer setup, advertising and marketing, or the rest, Shopify provides a community of companions you may rent. The worth vary differs broadly, relying on the service you want.

• Shopify Market Join charges—Shopify provides a device that can assist you record merchandise on marketplaces like Amazon, eBay, and Etsy. If you happen to use this answer, the primary 50 orders synced by way of Shopify don’t incur any charges, however something above that will get a 1% transaction payment, with a complete most cost of $99/month.

• Shopify Tax—Shopify’s device that can assist you calculate the right gross sales tax on the checkout is free for the primary $100,000 in US gross sales per yr. After $100,000, you’ll should pay a 0.35% transaction payment.

Not all of those bills will apply to you. You’ll be able to keep throughout the free limits of those Shopify companies or keep away from such prices altogether by utilizing different options (a unique electronic mail advertising and marketing device, for instance). 

Which plan is greatest for you?

With all of the Shopify plans and related prices outlined, right here’s the final word query: which plan do you have to select to your retailer?

You probably have a big social media following and plan to make gross sales by way of these channels, take a look at the Starter plan first. However, the Shopify Primary plan is a wonderful alternative for a personalized and brand-focused retailer. If you happen to understand you want the options supplied within the Shopify plan, you may improve anytime.

Since Shopify provides a brief free trial and the primary month prices solely $1 for all plans besides Plus, the perfect concept is to attempt them out and see which model matches your retailer’s wants. Though one month won’t be sufficient time to check completely every thing, it’s loads of time to provide you a normal understanding of what works and what doesn’t in your chosen plan.

The Printful + Shopify integration works with all Shopify plans.

Be at liberty to experiment to find out what works greatest to your distinctive model.

It’s time to crunch the numbers

As you may see, there are a lot of prices to contemplate when selecting Shopify as your ecommerce platform, and relying in your wants, they will begin to add up.

Nonetheless, there’s a motive why Shopify is among the many high selections for retailer house owners—you get a flexible and easy-to-use service in return for these bills. Shopify is appropriate for inexperienced persons and skilled retailer house owners, providing loads of instruments and companies to assist any retailer thrive.

So take a while, take a look at what Shopify has to supply, and estimate how a lot you’d have to take a position month-to-month to keep up your retailer. If it’s a sum you may deal with, go for it, but when it sounds an excessive amount of, discover other options.