Nimble’s new E mail Sequence Automation is designed to streamline your complete gross sales course of from lead seize to conversion.
By automating these processes, you possibly can concentrate on constructing relationships, closing extra offers, and rising your online business—with out shedding the private contact that makes your outreach efficient.
You may seize leads by net kinds, mechanically nurture them with personalised e-mail sequences, and seamlessly transfer them right into a workflow pipeline to trace their progress.
From the second a prospect enters your system to once they turn into a buyer, Nimble streamlines each step, providing you with full visibility and management over your entire journey. It’s really a “soup-to-nuts” strategy, masking the whole lot that you must drive enterprise progress and construct lasting relationships.
“A lot of the main target for advertising and gross sales right this moment is on automation, integration, and personalization. Nimble’s introduction of workflow automation included personalised messaging. Their net kinds and webhooks facilitated automated contact creation. E mail sequencing combines each automation and personalization. That’s the actual POWER of Nimble.”
However Wait, There’s Extra: Prepared-Made Templates to Increase Your E mail Campaigns
We developed ready-made e-mail sequence templates for varied departments and industries to prevent effort and time, making it simpler to get began with out constructing them from scratch.
These templates usually are not solely straightforward to make use of but in addition extremely customizable, permitting you to tailor them to your particular wants. Whether or not you might be in advertising, gross sales, HR/recruiting, or every other division, we’ve acquired you lined.
Let’s Dive into Some Use Circumstances, Shall We?
As an example, should you’re coping with cart abandonment, you should use the Deserted Cart template to mechanically ship a sequence of follow-up emails to prospects who left gadgets of their cart, reminding them to finish their buy and even providing incentives to encourage the sale.
Equally, when you’ve got inbound leads signing up by a webform, there’s a selected template for this use case.
Integrating Webhooks and Net Varieties with E mail Sequences
Our new automation options allow seamless bidirectional communication between your net kinds, webhooks, and e-mail sequences.
This implies when a contact submits an online type response, they are often mechanically enrolled in a related e-mail sequence, making certain well timed and personalised follow-up. Likewise, particular actions triggered by webhooks, equivalent to finishing a purchase order or making a fee, can provoke focused e-mail sequences that hold your contacts engaged.
For instance, when a possible buyer submits a webform, they are often mechanically enrolled in a tailor-made sequence that nurtures the lead, beginning with a welcome e-mail and progressing by academic content material to information them towards a purchase order determination. This ensures steady engagement and maximizes the probabilities of conversion.
In one other situation, if a webhook signifies {that a} contact has an excellent bill, the automation can set off a sequence designed to handle overdue funds. This may embody a sequence of escalating reminders, serving to to handle overdue accounts effectively and enhancing money move with out requiring guide intervention.
Watch this video to see it in motion:
Automate Processes with Workflow and E mail Sequence Integration
Nimble’s integration between workflows and e-mail sequences is bidirectional, providing highly effective automation capabilities. When a contact enters a selected stage in a workflow, they are often mechanically enrolled in a corresponding e-mail sequence, making certain that they obtain well timed and related communication tailor-made to their present place within the course of.
Conversely, if a contact reaches a sure level in an e-mail sequence, they are often mechanically moved into a selected workflow. This dynamic interplay between workflows and e-mail sequences permits for a seamless, automated move of duties and communications, enhancing effectivity and making certain that each lead or buyer is dealt with with precision on the proper time.
Listed below are some examples of how this bidirectional integration might be leveraged to reinforce your workflow automation:
As an example, when a brand new buyer is added to a “New Buyer Onboarding” workflow, they’ll mechanically be enrolled in an onboarding e-mail sequence. As they progress by completely different levels—equivalent to account setup or first product use—they obtain tailor-made emails that information them by every step, making certain a easy and supportive onboarding expertise.
One other instance is in lead scoring and gross sales engagement. If a lead reaches a sure engagement threshold inside an e-mail sequence—like clicking on a key hyperlink or requesting extra data—they’ll mechanically be moved right into a “Sizzling Lead” workflow. This transition may set off actions equivalent to alerting your gross sales staff, scheduling a demo, or sending a personalised supply, making certain high-potential leads are promptly recognized and nurtured towards conversion.
Driving Enterprise Development By way of E mail Integration and Automation
With Nimble’s new E mail Sequence Automation, now you can handle your complete gross sales course of extra effectively than ever earlier than.
From capturing results in nurturing them by automated e-mail sequences, this replace empowers you to concentrate on what actually issues: rising your online business.
Think about a gross sales consultant at a rising firm who spends hours manually following up with leads and nurturing them over time. With Nimble, the gross sales rep can now automate your entire outreach course of. For instance, when a possible lead fills out a type on the corporate’s web site, the gross sales rep can arrange an automatic sequence of follow-up emails that nurture the lead based mostly on their interactions.
If the lead opens the e-mail however doesn’t reply, the subsequent message may supply a free demo or useful resource. In the event that they have interaction, the sequence adjusts to present personalised content material or escalate to a gathering request. Moreover, if the lead engages additional, they’ll mechanically be entered right into a workflow for continued nurturing, making certain that step-by-step processes are streamlined with out guide intervention.
This workflow automation helps information the lead by the gross sales funnel effectively, whether or not it’s scheduling a follow-up name, sending focused sources, or assigning duties to the gross sales staff for private outreach.
This automation frees up the gross sales rep’s time, permitting them to concentrate on closing offers and constructing stronger relationships with certified leads. The result’s a extra streamlined, environment friendly gross sales course of that improves lead conversion charges and helps the enterprise develop sooner.
Develop Your Enterprise with Nimble’s New E mail Sequence Automation – Simplify, Automate, and Succeed
At Nimble, we’re dedicated to constantly constructing a device that empowers you to handle your complete gross sales course of in a single place.
From capturing results in changing them into prospects and driving new enterprise, our purpose is to give you the whole lot you want for fulfillment.
That’s why we’re thrilled to introduce our newest replace: E mail Sequence Automation. With seamless integration between E mail Sequences, Net Varieties, Workflow Pipelines, and third-party functions through Webhooks, now you can streamline your gross sales course of like by no means earlier than.No sophisticated setups, no additional prices—only a streamlined course of that allows you to concentrate on what actually issues: rising your online business.
