WooCommerce is designed to be user-friendly, so new retailer homeowners can construct an internet presence with out having to rent a developer. However that doesn’t imply you need to do every part by yourself. In case you’re already busy working your online business, have a particular customized want, or wish to jumpstart your launch, hiring an expert developer to create your web site could be properly price the associated fee. Or, maybe you’re in search of a devoted staff for ongoing upkeep and assist.
A WooCommerce web site developer has skilled information of the platform. Not solely can they get a brand new retailer off the bottom, they might help you enhance the efficiency of an present retailer and optimize points of the consumer expertise (just like the checkout circulate) for improved conversions. They will even design customized options to your store.
On this article, we’ll discover the explanations to rent an expert WooCommerce developer to create your retailer. We’ll additionally present you what points of your ecommerce web site you possibly can customise by yourself (with minimal growth expertise). Lastly, we’ll spotlight the perfect locations to discover a main WooCommerce growth firm or different WooCommerce growth providers.
In case you’re studying this text, you’re in all probability questioning if you happen to want to rent an expert to construct your WooCommerce retailer. To reply that query, let’s go over some WooCommerce basics.
WooCommerce is an ecommerce device that lets you construct an internet retailer. It’s constructed on prime of WordPress — free, open-source software program that anybody can use to create any sort of web site. Its neighborhood gives a big collection of themes (free and premium), which offer a foundational look and format to your web site. This manner, you don’t have to design your pages from scratch and it’s an enormous motive many individuals select WooCommerce to start with.
What’s extra, many of those themes have been designed specifically for online stores. They’ll present ready-made designs for a wide range of key pages, together with the store catalog in addition to the Checkout, Product, and Cart pages.
As soon as you put in a theme in your web site, you possibly can customise its design utilizing native WordPress options. For instance, with a block theme, you possibly can harness the ability of the WordPress Site Editor. Not solely does this device assist you to dictate world design settings, it additionally permits you make adjustments to every part from the header, footer, Checkout web page, archive pages and extra — all with out working with code.
With the Website Editor, you’ll work with WordPress blocks, that are particular person components of content material. You’ll be able to choose a block on the web page, just like the “add to cart” button, and use the obtainable settings to customise it.
You’ll be able to even take away present blocks from the template and add new ones. You’ll be taught extra about what you possibly can customise in WooCommerce later on this publish.
It’s additionally price noting that WooCommerce comes with a variety of built-in configurations you can customize. You’ll be able to arrange transport, taxes, cost gateways, and different points of your retailer multi function place.
If there’s a function you need that isn’t already obtainable in WooCommerce, you possibly can select an extension that gives it. The WooCommerce marketplace has a big collection of free and premium extensions, designed to supply options like wishlists, subscriptions, superior product variations, and much more.
As you possibly can see, WordPress and WooCommerce provide numerous instruments and settings that will help you build your store fully by yourself. However if you happen to’re busy sourcing inventory, creating merchandise, or managing your online business’ funds and advertising and marketing, designing and sustaining is probably not the perfect use of your time.
Plus, not everybody has the design-savvy, skillset, or endurance to create a secure, quick, user-friendly, sales-optimized web site. Due to this fact, chances are you’ll wish to rent an expert WooCommerce web site developer to take some work off your plate.
You may additionally think about hiring a developer if you happen to want superior work in your present web site. As an example, you is perhaps comfy dealing with the fundamentals (customizations, themes, extensions, and so forth) by yourself, however want somebody to maintain extra complicated duties.
These could embrace organising WordPress security measures to guard your ecommerce retailer from fraud, or optimizing the checkout process to cut back cart abandonment. Within the subsequent part, we’ll take a better have a look at the explanations to rent a WooCommerce skilled to your retailer.
So why would possibly you wish to rent an expert for WooCommerce growth providers?
You would possibly merely not have the aesthetic eye that designing an visually-pleasing web site requires. As an example, if you happen to’re undecided what colour schemes look good and which fonts pair well, a WooCommerce skilled can provide recommendation.
They may even deal with the whole web site design for you, to ensure that your store is interesting and simple for guests to navigate. This may be very useful if you happen to don’t have anybody in your staff with inventive design expertise.
What’s extra, even when precisely what you need your web site to seem like, customizing it to match your particular preferences can take up a variety of time. As an alternative, you possibly can present a developer with an in depth temporary that outlines what you need. Then they’ll design the shop in line with your wants.
Plus, a WooCommerce web site skilled can help you with greater than superior design requests. They will:
- Enhance your web site pace to supply a greater consumer expertise and please serps.
- Implement safety measures to guard your ecommerce retailer in opposition to fraud, information theft, and different cyber assaults.
- Set up your shipping system (very helpful if you happen to ship worldwide and have to cost completely different charges based mostly on location).
- Be certain that your retailer follows web accessibility standards, and that guests with bodily or cognitive impairments can navigate it seamlessly.
- Combine your WooCommerce retailer with third-party platforms, like email marketing services, buyer relationship administration (CRM) software program, and analytics instruments.
- Create a customized checkout expertise (as an example, by displaying promo codes or complementary merchandise to encourage buyers so as to add extra objects earlier than finishing a purchase order).
After all, these are only a few examples. Relying on their stage of experience, a WooCommerce developer might help you with absolutely anything associated to the platform. They may even be capable to create a customized extension for you, particularly when you’ve got very particular wants.
Earlier than you go forward and rent an expert, you would possibly wish to know precisely what you can do in WooCommerce by yourself. This manner, you’ll be in a greater place to resolve whether or not you need assistance from an skilled, and in that case, for what components.
Earlier, you had a sneak peek into the WordPress Website Editor. This part will delve deeper into the WooCommerce customization choices obtainable to you.
However first, let’s go over the fundamentals of selecting and putting in a WooCommerce theme, which is a pre-designed format to your on-line retailer. To see your choices, navigate to Look → Themes → Add New Theme in your WordPress dashboard.
You should use the filter to search for ecommerce themes.
Or you possibly can check out the search function, and enter a key phrase associated to the kind of design you’re all for. When you discover a free WooCommerce theme you want, you possibly can click on on Set up, adopted by Activate.
It’s vital to notice that, since WordPress is an open-source platform, most of those themes are created by third-party builders. So, you’ll wish to take a look at a theme’s particulars prior to installing it in your web site.
Most significantly, be certain that it’s been constructed by credible WordPress theme builders. To do that, you possibly can click on on Particulars & Preview.
In case you see a theme constructed by the Automattic staff, for instance, you possibly can relaxation assured that it’s a wonderful possibility to your Retailer. Automattic is identical staff of builders behind the WooCommerce platform in addition to WordPress.com.
You may also take a look at the scores and consumer opinions for any theme. Or you possibly can go on to the WordPress Theme Directory for extra info.
Alternatively, you possibly can search for a premium ecommerce theme on a good market like ThemeForest. Though there are many free themes within the WordPress listing, you’ll have a greater variety to select from whenever you broaden to paid choices.
In case you do go for a premium theme, you’ll have to buy a license after which obtain a .zip file. Go to Look → Themes → Add New Theme → Add Theme. Then select the .zip file, and hit Set up Now, adopted by Activate.
When selecting your theme, remember that you need a block theme to entry the Website Editor. This function allows you to edit templates just like the product catalog, search outcomes, order affirmation pages, and different areas of your retailer in a visible method (without having any coding expertise).
It additionally lets you apply world fashion adjustments to your retailer. These embrace modifications of colours, fonts, and templates. Some block themes offer you extra template choices than others. To see what’s obtainable along with your particular theme, navigate to Look → Editor.
Within the sidebar on the left, choose Templates. This can present you a listing of templates that include your theme.
In case you’re not utilizing a block theme, you possibly can nonetheless customise pages, however you’ll use the Block Editor as an alternative. Whereas this device remains to be constructed round blocks, it’s extra limiting relating to what you possibly can edit.
Now let’s check out some particular issues you possibly can customise on just a few key WooCommerce pages.
Homepage
Virtually any theme will allow you to customise your homepage. You probably have a WooCommerce retailer, you would possibly use this web page to focus on new merchandise, collections, gives, and so forth.
WooCommerce supplies a collection of blocks you could add to this web page. As an example, the Featured Class block allows you to promote a selected product class.
After including a block, you need to use the settings on the fitting aspect of the display to customise that aspect.
You may additionally show your best-selling merchandise, latest objects, and hand-picked merchandise, utilizing the corresponding blocks.
One other block you would possibly add to the homepage is Retailer Notices. This can show shopper-facing bulletins generated by WooCommerce or its extensions.
Observe that you just’re not restricted to WooCommerce blocks. You may also add blocks included with WordPress, and another plugins and themes in your web site. These embrace signup kinds, movies, tables, and different helpful options to your entrance web page.
Store and product pages
Store pages are extremely vital on ecommerce websites. There, guests will be capable to flick thru your product catalog and add objects to their carts.
Due to this fact, you’ll wish to embrace helpful instruments, like filters, on this web page.
With WooCommerce, buyers can filter merchandise by worth, inventory, attribute, and score. You will discover a block for every of those choices.
It’s additionally a good suggestion to incorporate the Product Search block.
This can make it simpler for buyers to find the merchandise they’re all for.
You’ll additionally be capable to customise your product pages (search for the Single Product template within the Website Editor). You’ll be able to edit numerous components that seem on the web page, just like the product title, description, worth, and pictures.
You might even add new components to your product pages, like product opinions, beneficial merchandise, movies, and extra.
Any edits you make right here shall be utilized throughout all your product pages. As an example, if you happen to add a Product Opinions block, guests will be capable to learn and submit opinions on each merchandise.
Cart and Checkout pages
The Cart template lists the merchandise that buyers have added to their carts. It exhibits the amount, worth, and reductions for every merchandise.
You’ll wish to ensure that all these key particulars are listed clearly. This manner, buyers will be capable to see that they chose the fitting amount, dimension, colour, and different attributes.
Moreover, the Proceed to Checkout button ought to be simply seen.
You’ll be able to even use the cart web page to cross-sell merchandise. Simply add the Cart Cross-Sells Merchandise block after the order abstract.
The objects displayed underneath “It’s possible you’ll be all for…” will align with the patron’s pursuits, based mostly on the varieties of objects of their carts.
If the cart is empty, you’ve the selection to show a “New in retailer” part as an alternative, which is able to showcase the newest merchandise that you just’ve added.
WooCommerce additionally allows you to customize the Checkout page. That is the place buyers will enter their cost and transport particulars with a purpose to full their purchases.
Whereas it could look like there aren’t a variety of areas you could customise on the Checkout web page, remember that you too can add new blocks totally. Maybe, for instance, you wish to add a discover about transport occasions, or a reminder to buy extra to qualify at no cost transport. That’s all potential!
After all, you possibly can all the time edit the transport and cost choices obtainable to your clients by going to WooCommerce → Settings. If your online business requires extra complicated shipping strategies or cost gateways than these obtainable by default, chances are you’ll want to rent a WooCommerce skilled that will help you out.
In case you’ve determined that you just want WooCommerce growth providers, you’re in all probability questioning the place to start out wanting. Listed below are the perfect platforms for locating WooCommerce web site specialists.
1. WooExperts
WooExperts is the official WooCommerce market for growth providers. There, you’ll discover builders and businesses specializing in ecommerce operations on WooCommerce.
The WooExpert Program vets all WooCommerce builders and businesses, to ensure you’re getting skilled and skilled assist. You’ll be able to flick thru these WooCommerce providers by business, language, price range, and extra.
The Providers filter lets you search for WooCommerce builders and businesses specializing in particular areas. These embrace customized apps and integrations, WooCommerce migration providers, WooCommerce theme growth and customization providers, conversion fee optimization, and way more.
When you discover a supplier that matches your wants and price range, you possibly can merely contact them by the platform.
To get the method began, you’ll have to fill out a complete type the place you possibly can share extra details about your WooCommerce venture, timeline, price range, and so forth.
You’ll additionally discover extra info on every developer or company on their particular person WooExperts profiles. This contains testimonials, featured work, and a listing of providers.
You even have the choice to ebook a session with WooExperts. This may be very useful when you’ve got no concept what sort of providers you want, or the place to start out.
2. Codeable
Codeable is one other place the place yow will discover skilled builders or a number one WooCommerce growth firm to assist along with your ecommerce venture.
It is a WordPress freelancer platform, and also you’ll discover providers like safety and efficiency, theme customization, customized growth, and extra. All freelancers are vetted by the Codeable staff.
Pricing will depend upon the complexity, urgency, and scope of your venture, however the hourly charges vary between $80 and $120.
3. Fiverr
Fiverr is a contract platform utilized by professionals in a wide range of industries. It’s possible you’ll not discover as many WooCommerce experts on Fiverr as you’d on different platforms, however it will unlock some extra potential choices.
Freelancers aren’t screened or vetted on this platform and there are a selection of ecommerce platforms it helps, so that you’ll need to depend on opinions. Nonetheless, many professionals on Fiverr provide aggressive pricing, so this web site may very well be preferrred if you happen to’re working with a smaller price range.
4. Upwork
Like Fiverr, Upwork is usually a good place to seek out WooCommerce web site growth providers at inexpensive charges. You may additionally be capable to discover a devoted staff you could work with on an ongoing foundation.
You’ll have to be thorough when hiring professionals by this platform, as members aren’t vetted and anybody can declare to be a WooCommerce web site skilled. With this in thoughts, you’ll wish to take an in depth have a look at opinions, request work samples, and maybe agree on a trial process.
There are a number of varieties of WooCommerce growth providers obtainable. Some professionals deal with ecommerce safety and efficiency, whereas others focus on design and growth.
This part will define the primary providers you’ll discover on-line, and the completely different areas of ecommerce growth that fall into every class. By taking a better have a look at these choices, you need to be capable to establish the service that may greatest deal with your wants.
Design growth providers
In order for you assist with the design of your on-line retailer, you’ll have to search for an internet designer that focuses on WooCommerce websites. They’ll be capable to create your ecommerce web site from scratch, or revamp your present one.
A design growth service doesn’t simply deal with web page layouts and visible customizations. There are a variety of different components concerned in creating an expert ecommerce web site. Let’s go over just a few of them.
Branding
Your WooCommerce designer might help you with the branding facet of your web site. They’ll know which colours and fonts work greatest collectively, and the way they might help convey the values and character of your model. This service could even cowl brand creation, in addition to customized graphics for use in your web site.
Person expertise
An expert ecommerce web site growth supplier will prioritize the consumer expertise. This implies they’ll be certain that the design of your on-line store facilitates easy navigation.
Sometimes, they’ll deal with key components like menus, web page transitions, store layouts, and checkout kinds. These ought to be easy to seek out and navigate, contributing to a pleasing purchasing expertise.
A user-friendly web site will make it simpler for guests to flick thru your merchandise, handle their carts and accounts, and full purchases. This drives extra gross sales and conversions.
Cellular design
Most guests will browse your ecommerce retailer by their cell gadgets. In 2023, the income from cell ecommerce gross sales reached 1.7 trillion dollars, making up over half of all on-line transactions.
Due to this fact, your on-line retailer ought to be mobile-friendly. An online designer can be certain that your web site seems good and performs properly on all gadgets.
They could have to make some tweaks to components like menus, kinds, and pictures, in order that every part adjusts correctly to smaller screens. This implies your web site may have a desktop and a cell model.
Theme growth
Instruments just like the Website Editor allow you to vary world points of your theme, like the colours, typography, and layouts. However chances are you’ll be in search of extra superior WooCommerce customization. You would possibly even think about commissioning a customized theme.
A WooCommerce design service can construct upon your present theme to create a extra distinctive and feature-rich web site to your store.
You probably have the price range, you possibly can ask them to design a WooCommerce theme completely for your online business. This shall be constructed in line with your preferences and wishes.
Accessibility
Accessibility is one other key element of sturdy net design. Each customer ought to be capable to navigate and work together along with your on-line retailer with out points, no matter their circumstances.
A WooCommerce designer will incorporate components like keyboard navigation, enough colour distinction, and picture alt textual content (for display readers) into your web site’s design. This manner, buyers with impairments or different accessibility constraints are nonetheless in a position to entry your content material and full transactions.
Performance growth providers
Because the identify suggests, performance growth providers deal with the features obtainable in your web site. These embrace processes like transactions, consumer administration, registrations, and extra.
Plugin growth
Within the WooCommerce market, you’ll discover a variety of extensions (a kind of WooCommerce plugins) you need to use so as to add extra performance to your web site. However you is perhaps in search of one thing very particular by WooCommerce extension growth.
As an example, you would possibly wish to provide a subscription service in your web site. However the extensions obtainable don’t fairly meet all your wants.
A WooCommerce growth company that focuses on WooCommerce plugin growth can construct customized instruments to your on-line retailer. Alternatively, they will modify an present extension to satisfy your specific necessities.
Integrations
WooCommerce is a versatile platform that integrates with a wide range of third-party instruments. This contains cost gateways, CRM software, e mail advertising and marketing providers, and extra.
However not all of those integrations are easy to arrange, and a few could require coding or the usage of an software programming interface (API). A performance growth service ought to be capable to deal with these complicated setups for you.
Advertising and marketing
Performance growth providers also can deal with advertising and marketing. It’s possible you’ll wish to incorporate options like upsells and cross-sells or tailor-made product suggestions.
After all, you need to use a WooCommerce extension for these features. However if you wish to implement extra focused advertising and marketing, chances are you’ll want the assistance of a WooCommerce web site developer. They’ll be capable to arrange automated product suggestions and notifications based mostly on every shopper’s historical past, habits, and different specifics.
Person administration
While you set up WooCommerce, the plugin will mechanically create a login and registration web page for buyers. This allows them to create accounts to allow them to handle their orders.
In addition to promoting merchandise, you may also present subscription providers and memberships. If that’s the case, you’ll doubtless have to arrange a extra superior consumer space.
Whereas there are WordPress plugins and WooCommerce extensions that allow you to sell subscriptions and memberships, the setup course of is usually a bit time-consuming. You’ll have to construct customized kinds and consumer profiles, arrange tiered plans, configure consumer permissions and entry, and lots of different issues.
A performance developer can work on these duties for you. They may use present plugins, put their WooCommerce plugin growth expertise to work, or create a customized consumer administration system for your online business.
Efficiency growth providers
A web site’s efficiency usually refers to technical metrics like web site pace and cargo occasions. However WooCommerce builders who deal with efficiency can also be capable to enhance points associated to search engine marketing and even advance issues that end in a constructive affect to internet gross sales or common order worth.
Pace optimization
Sometimes, an ecommerce retailer may have a variety of product images. You would possibly even add demo movies to your store.
Sadly, media recordsdata can put pressure in your server. This may result in sluggish load occasions, because the server will take longer to retrieve the requested content material.
There are different elements that may affect your web site pace. These embrace pointless code, “bloated” themes and plugins, and uncompressed photographs.
Ideally, you’ll need your web site to load in underneath two seconds. In any other case, guests could get impatient and depart the web page. Actually, the bounce rate increases by 32 percent because the load time goes from one to 3 seconds.
A efficiency growth service is designed that will help you enhance your web site’s pace, and subsequently enhance conversions. Normally, an skilled will carry out an audit of your web site to establish components which might be negatively affecting its efficiency.
Then they’ll take the required measures to cut back the load in your web site. As an example, they may take away outdated code, optimize your photographs, and change heavily-coded plugins with lighter ones.
SEO (search engine marketing)
Search engine optimization for WooCommerce is the method of creating your web site extra seen in search outcomes. It includes a mixture of figuring out the phrases your clients are utilizing to seek out services or products you provide, utilizing these phrases in content material that’s distinctive, high-quality, and genuinely useful, offering a secure, quick, and seamless consumer expertise, and different duties.
You probably have an enormous ecommerce retailer or promote many alternative merchandise, search engine marketing is usually a full-time job. Due to this fact, it is sensible to rent somebody to assist.
Efficiency builders who focus on search engine marketing might help your merchandise rank increased in search outcomes. They will transcend the fundamentals with issues like including schema markup to assist your retailer look higher in search engine outcomes, making a link-building technique, and growing a content material calendar for long-term success.
Safety growth providers
Sadly, ecommerce websites need to be vigilant of threats. These vary from fraudulent transactions to an entire web site takeover.
A safety skilled can establish weaknesses in your retailer and implement customized tailor-made options to guard it, like:
- Fraud detection
- Two-factor authentication to stop brute-force assaults
- Safe cost strategies
- Malware scanning
- Spam prevention
- Software program updates
They may deal with different essential ecommerce security tasks, like renewing SSL certificates, backing up your content material, and organising net software firewalls.
WooCommerce growth providers aren’t all the time needed, however they are often extraordinarily invaluable. Many will discover that they will construct a smoothly-functioning WooCommerce retailer with no developer’s assist. Others will want extra hand holding.
However it doesn’t matter what, leaning on an skilled WooCommerce growth firm is a good way to present your ecommerce retailer an additional enhance.
In case you’re not sure that hiring an expert developer is the fitting transfer, ask your self the next questions:
- Do you’ve the time to be taught WordPress design?
- Do you need to be taught WordPress design?
- Do you’ve the price range to rent a WordPress developer? In that case, what are the price range parameters?
- What’s the timeline for the launch of your web site? And can it profit your online business to launch sooner with the assistance of a developer?
- Are you assured in your capability to construct a safe ecommerce web site with no developer? (And are you aware sufficient about ecommerce compliance legal guidelines like the GDPR?)
- Will hiring WordPress growth providers assist liberate your time for different extra vital duties, like inventive or development methods?
- Do you want particular options you could’t discover through present extensions and different instruments?
It’s vital to know as a lot as potential about what you need out of your web site earlier than making a choice. Understanding your venture necessities shall be invaluable, whether or not you employ it your self or talk it to a developer.
In case you’re a non-technical entrepreneur all for launching an internet retailer, WooCommerce has you lined. You should use a pre-built web site theme to quick monitor the design course of. Then, with intuitive WordPress instruments just like the Website Editor, you possibly can edit and customise your net pages visually.
Nonetheless, WooCommerce web site growth providers could be helpful if you’re all for extra superior design options or performance. You may want your individual bespoke theme or customized plugins, or enhanced security measures. Both method, it’s not an all-or-nothing selection! You’ll be able to all the time set up the basics yourself, and depart the extra difficult duties to a developer.
Have you ever determined that you just want WooCommerce growth providers? In that case, the WooExpert Marketplace is one of the best ways to seek out them. That’s as a result of the WooExpert Program solely certifies trusted businesses and builders.
This publish has lined the fundamentals of WooCommerce growth providers: what they’re, the way to resolve if you happen to want them, and the place to seek out them. In case you nonetheless have any questions, let’s reply these now.
How a lot does it price to develop a WooCommerce retailer?
WordPress and WooCommerce can be found at no cost. Moreover, you need to use free themes and extensions to design your retailer. However to launch your web site, you’ll have to buy internet hosting from a dependable internet hosting supplier, together with a site identify.
Some net hosts like Bluehost and SiteGround present WooCommerce hosting plans. These shall be tailor-made to ecommerce websites that use the WooCommerce plugin, and usually embrace a free area identify (for a restricted time).
Sometimes, internet hosting plans for brand new ecommerce web sites price between $5 – $15 monthly (if you buy a two or three-year subscription).
In case you rent a WooCommerce skilled to design your web site, these prices can add up. On the WooExperts Market, you’ll discover that many professionals or perhaps a WooCommerce growth company cost an hourly fee. These fluctuate between $50 and $200 per hour.
Some additionally cost a one-time price for WooCommerce tasks. These fluctuate as properly, however many fall inside the $5,000 – $20,000 worth vary however include a interval of free assist and different bonuses.
What does a WooCommerce developer do?
A WooCommerce developer can maintain numerous points of your on-line retailer, like its design, performance, efficiency, and safety.
Extra particularly, they work on duties like organising integrations with third-party instruments, implementing net accessibility, bettering web site pace and the consumer expertise, and way more. They may even conduct full WooCommerce plugin growth.
Finally, the duties they carry out on WooCommerce web sites will depend upon the consumer’s particular wants and necessities. In case you desire to deal with the design your self however need assistance with advertising and marketing integrations or consumer administration, a WordPress developer ought to be capable to help.
Who develops WooCommerce?
WooCommerce is developed by Automattic, the folks behind WordPress.com and common plugins like Jetpack. The platform is open-source, which means that builders can configure and modify the plugin for various ecommerce tasks.
Moreover, there are a number of designers and builders who contribute to the platform. Actually, many WooCommerce themes and extensions are created by third events!
