MessageGears Achieves Google Cloud Ready-BigQuery Designation

MessageGears, suppliers of an information activation and engagement platform, has achieved Google Cloud Prepared-BigQuery Designation.

The native integration with BigQuery, Google Cloud’s totally managed knowledge analytics platform, offers entrepreneurs direct entry to knowledge within the BigQuery surroundings. It empowers companies to construct composable buyer knowledge platforms centered round BigQuery and handle and analyze massive datasets whereas conserving knowledge at relaxation. Moreover, the mixing helps superior viewers segmentation and real-time knowledge activation by means of MessageGears.

The native BigQuery integration with MessageGears allows the next:

• Superior segmentation: Leverage BigQuery’s analytics capabilities to create detailed buyer segments based mostly on advanced standards.
• Cross-channel campaigns: Coordinate and execute campaigns throughout a number of channels (e-mail, SMS, push) utilizing knowledge housed in BigQuery.
• Actual-time personalization: Use real-time knowledge to tailor messages and provides to particular person clients based mostly on their newest interactions and behaviors.
• Information privateness and safety: Preserve full management over buyer knowledge, making certain compliance with knowledge privateness laws by conserving personally identifiable info (PII) inside the safe BigQuery surroundings.
• Extensibility throughout the tech stack: Leverage a big market of Google Cloud applied sciences enabled by this composable structure.

“Our partnership and native integration with Google Cloud by way of the Google Cloud Prepared-BigQuery Designation extends our efforts to offer enterprise entrepreneurs with direct entry to the info of their knowledge warehouse surroundings,” mentioned Caroline Nash, director of partnerships at MessageGears, in an announcement. “We all know how invaluable it’s for giant manufacturers to have environment friendly and safe real-time knowledge entry in terms of creating profitable campaigns that drive buyer loyalty and exercise.”