Have you ever ever seen a publish that makes your little advertising and marketing coronary heart flutter? That’s how we really feel about these 15, trailblazing advertising and marketing superstars who’re making their mark on LinkedIn!
Particularly in at the moment’s fixed whirlwind of tweets, posts, and tales, staying on high of social media advertising and marketing means following the trailblazers who’re setting the tendencies and sharing the secrets and techniques!
These ladies haven’t solely made a reputation for themselves, but additionally sprinkle their feeds with nuggets of knowledge and cutting-edge methods in order that up and coming advertising and marketing professionals can be taught from their journeys. Whether or not you want a dose of inspiration, the most recent advertising and marketing hacks, or simply some savvy recommendation, these feminine advertising and marketing leaders are those you completely have to comply with.
Let’s check out their content material and tales!
Comply with Annie-Mai in case you love seeing revolutionary content material methods and empowering advertising and marketing ideas.
Annie-Mai Hodge is the founding father of Girl Power Marketing, a platform she began in 2020 to doc her journey in advertising and marketing with no diploma. Now, it has grown right into a thriving enterprise and group with over 260k followers. Annie-Mai’s content material is a mix of academic assets, inspirational tales, and sensible advertising and marketing ideas designed to make social media straightforward and accessible for everybody.
As a advertising and marketing chief, she has partnered with main manufacturers like Notion, Semrush, HubSpot, Meta, and Sprout Social. Annie-Mai’s posts usually give attention to content material curation, group administration, and social media technique. Her journey from overcoming private challenges to constructing a profitable advertising and marketing enterprise is each motivating and informative, making her a must-follow for anybody seeking to improve their social media expertise.
Content material Highlights:
- Advertising and marketing memes which might be each hilarious and insightful
- Reposts of social media updates from Woman Energy Advertising and marketing (the corporate she based)
- Clear discussions about her private struggles and the way she overcame them
- Motivational content material for aspiring entrepreneurs and entrepreneurs
Comply with Melanie in case you love private branding success tales and strategic LinkedIn advertising and marketing ideas.
Melanie Borden is the CEO of The Borden Group and a number one knowledgeable in private branding and LinkedIn technique. Beginning with no digital footprint, Melanie constructed a powerful private model that remodeled her profession and led to off-platform alternatives, together with shoppers, talking engagements, and tv appearances. Her content material focuses on leveraging LinkedIn to extend attain, influence, and model advertising and marketing effectiveness.
Melanie shares insights on how you can use LinkedIn successfully to create gross sales alternatives, enhance income, and improve visibility. Her posts are wealthy with sensible tips about private branding, social media technique, and status administration. By her Human to Model Neighborhood and Course, Melanie helps others construct their manufacturers, maximize LinkedIn, and obtain skilled success.
Content material Highlights:
- “Make the Connection” month-to-month e-newsletter that includes advertising and marketing methods and tendencies
- Inspirational tales from her personal experiences
- Heartwarming private posts that supply a glimpse into her life
- Prolonged posts with encouragement to be your self and develop your individual model
Comply with Brynne in case you love mastering LinkedIn for social promoting and leveraging AI for impactful conversations.
Brynne Tillman is the CEO and Founding father of Social Sales Link, an organization devoted to serving to professionals and gross sales groups leverage LinkedIn, Gross sales Navigator, and ChatGPT to begin trust-based conversations with out being salesy. With over three many years of gross sales expertise, Brynne has remodeled her data into sensible, actionable methods that assist people and groups convert LinkedIn profiles from resumes to assets.
Her posts present insights into the client’s journey, social promoting methods, and leveraging AI to boost gross sales efforts. Brynne can be an official LinkedIn Gross sales [In]sider and a co-host of the “Making Gross sales Social” podcast, the place she shares her experience and interviews high gross sales and advertising and marketing professionals.
Content material Highlights:
- Insights on leveraging AI instruments like ChatGPT for extra personalised and efficient outreach
- LinkedIn development ideas that assist customers maximize their attain and engagement on the platform
- Participating discussions on the “Making Gross sales Social” podcast with trade consultants
Comply with Adebukola in case you love artistic digital advertising and marketing methods and small enterprise development ideas.
Adebukola Ajao is a Small Enterprise Advertising and marketing Marketing consultant with a ardour for serving to small companies (SMBs) thrive within the digital panorama. Because the founding father of B.D.Y. CONSULT, she offers artistic and cost-efficient digital advertising and marketing providers that allow SMBs to construct and handle their digital belongings successfully. Adebukola’s content material focuses on empowering small companies by elevating model consciousness, enhancing on-line presence, and driving visitors to spice up their backside line.
Her posts usually spotlight her work in program growth, youth advocacy, and group constructing, reflecting her dedication to creating a optimistic influence. With intensive expertise in model advertising and marketing and a Grasp’s diploma in Digital Media Administration from Northeastern College, Adebukola shares sensible insights on content material manufacturing, web site design, and entrepreneurship. Her involvement with organizations like Seeds of Fortune Inc. and her position as an adjunct professor at Northeastern College additional demonstrates her dedication to training and mentorship within the advertising and marketing subject.
Content material Highlights:
- The ‘Every One Train One’ weekly e-newsletter, designed to equip SMB homeowners, creators, and advertising and marketing college students with important on-line instruments for fulfillment
- Eye-catching private branding that options standout colours and a cohesive aesthetic
- Informative e-newsletter content material, reminiscent of “Easy methods to Maintain Your Enterprise Afloat within the Off-Season,” “Canva vs. Adobe: A Inventive Revolution Fueled by Competitors,” and “A New Method to Scale Your Advertising and marketing”
- Participating discussions and a supportive group house for significant conversations
Comply with Sarah in case you love no-fluff advertising and marketing expertise and community-building insights.
Sarah Stockdale is the Founder and CEO of Growclass, an internet development advertising and marketing course designed to assist equity-deserving people purchase sensible advertising and marketing expertise to advance their careers and begin their very own companies. Her content material is a mix of promoting methods, community-building ideas, and private branding insights. Sarah additionally writes a bi-weekly e-newsletter, “We Want To Speak About This,” the place she explores subjects on imperfect feminism and human experiences.
Along with her work with Growclass, Sarah hosts participating discussions on advertising and marketing and development by way of her podcast, The Development Impact, in partnership with the Globe and Mail. With a background in main development initiatives at corporations like Tilt (acquired by Airbnb) and Valkerie, Sarah brings a wealth of expertise in scaling companies and creating impactful development methods. Her content material is good for these seeking to improve their advertising and marketing expertise, construct robust communities, and develop a private model.
Content material Highlights:
- Frequent tips about development advertising and marketing methods which might be actionable and efficient
- Relatable posts discussing the tradition of LinkedIn chilly promoting
- Transparency and honesty about her methods, together with candid opinions on her firm’s present advertisements, even when she personally dislikes them (however they work!)
- Inspirational insights derived from her personal actions and techniques, encouraging followers to be genuine and strategic
Comply with Viveka in case you love mastering LinkedIn methods and reworking your skilled journey.
Viveka von Rosen is a number one LinkedIn knowledgeable and the co-founder of Vengreso, a digital gross sales transformation firm. With a profession spanning over a decade in LinkedIn coaching and social promoting, Viveka has helped numerous professionals and companies harness the facility of LinkedIn for development and success. Her participating and sensible content material makes her a useful useful resource for anybody seeking to optimize their LinkedIn presence and leverage it for enterprise growth.
Her content material covers a variety of subjects, together with LinkedIn optimization, social promoting, private branding, and creating efficient gross sales methods. Viveka’s ardour for serving to others succeed is obvious in her detailed guides and actionable recommendation, making her a must-follow for anybody severe about utilizing LinkedIn to its full potential.
Content material Highlights:
- “Past the Dream Board Information” weekly e-newsletter with ideas, methods, interviews, and instruments for creating your Legacy Life-style enterprise
- Posts from the enterprise world from the attitude of a girl, with ideas for girls in management roles
- Updates on her travels and experiences
- Participating audiograms for auditory learners!
Comply with Amanda in case you love revolutionary and sustainable branded merchandise concepts.
Amanda Hofman is the Co-Founder and CEO of Go To Market, a pioneering firm devoted to revolutionizing branded merchandise. Her focus is on creating sustainable, versatile, and fashion-forward swag that builds loyalty, develops group, and will increase enterprise income. Amanda’s content material is ideal for these excited about artistic and sustainable approaches to branded merchandise and print-on-demand options.
Earlier than beginning Go To Market, Amanda based City Woman Squad, a premier social networking group for girls of their 20s and 30s in NYC. Along with her intensive expertise in enterprise growth and group constructing, she offers useful insights into creating impactful branded merchandise that resonates with audiences. Amanda’s posts usually cowl subjects like design ideation, buyer engagement, and revolutionary advertising and marketing methods, making her a must-follow for anybody seeking to improve their model by way of artistic merchandise options.
Content material Highlights:
- Detailed breakdowns of merchandise from in style manufacturers, providing a behind-the-scenes take a look at what makes them profitable
- Final branding ideas for enterprise homeowners seeking to create memorable and impactful merchandise
- Uncover new must-have merch objects from numerous manufacturers that you just’ll need to add to your purchasing cart instantly
Comply with Stephanie in case you love strategic model planning and omni-channel advertising and marketing insights.
Stephanie Zhuang is a seasoned Model Architect and Advertising and marketing Strategist who excels at connecting manufacturers with their goal audiences and changing consideration into gross sales. Because the Founding father of Title Brand Management, Stephanie brings a decade and a half of expertise in model technique to assist rising manufacturers break by way of in at the moment’s aggressive market. Her content material is wealthy with sensible recommendation on model constructing, strategic planning, and omni-channel advertising and marketing.
Stephanie’s posts usually delve into the intricacies of growing real model connections, mapping aggressive landscapes, defining model worth, and customizing advertising and marketing methods to face out within the consideration financial system. With a background that features management roles at J&J, Kimberly-Clark, and Campbell’s, she combines company experience with a nimble, accessible method for younger manufacturers. Stephanie’s revolutionary methods and her means to drive vital model development make her a must-follow for anybody seeking to improve their advertising and marketing expertise and model presence.
Content material Highlights:
- Hacks for predicting tendencies by analyzing counter-trends
- Recommendations on constructing real model connections
- Methods for omni-channel advertising and marketing that assist manufacturers stand out in a crowded market
- Inspirational posts that mix skilled advertising and marketing insights with private growth recommendation
Comply with Marissa in case you love in-depth social media advertising and marketing insights and content material advertising and marketing methods.
Marissa Decide is a seasoned digital advertising and marketing strategist and social media connoisseur with over 13 years of expertise. Because the founding father of Marissa Pick Consulting LLC, she helps shoppers throughout numerous sectors, together with CPG corporations, medical training, luxurious canine clothes, increased training, non-profits, and monetary establishments, to realize their on-line advertising and marketing objectives. Her content material focuses on content material advertising and marketing, social media technique, private branding, and influencer advertising and marketing.
Marissa’s posts are wealthy with sensible recommendation on leveraging social media to construct model consciousness, drive engagement, and generate leads. She is thought for her strategic consulting and has been acknowledged as one of many high B2B advertising and marketing consultants to comply with. Marissa shares her insights by way of her weblog, “Marissa’s Picks,” and on Twitter, providing useful ideas and finest practices for digital entrepreneurs. Her involvement with international communities like Dreamers & Doers and The Upside amplifies her thought management and offers genuine connections for entrepreneurs.
Content material Highlights:
- Posts from the attitude of a businesswoman and mom, providing a relatable and empowering view
- Inspirational, feel-good posts that comprise actual classes and sensible recommendation
- Splendid for these seeking to achieve data, as she usually reposts insightful articles from different influencers and thought leaders
Comply with Rachel in case you love participating social media methods and insightful digital advertising and marketing ideas.
Rachel Karten is a seasoned Social Media Marketing consultant primarily based in Los Angeles, recognized for her experience in crafting value-driven social methods that delight audiences. With over a decade of expertise in social media, Rachel has led profitable social media groups at Bon Appétit and Epicurious, the place she received a number of social Webby Awards and a prestigious Nationwide Journal Award for finest social media.
Rachel’s content material focuses on social media methods, advertising and marketing campaigns, and influencer packages. She shares her insights by way of her in style e-newsletter, “Hyperlink in Bio,” which boasts over 60,000 subscribers and is without doubt one of the high enterprise newsletters on Substack. Since 2021, Rachel has been consulting for manufacturers like CAVA, west elm, and BentoBox, serving to them construct participating and efficient social media methods. Her sensible ideas and strategic recommendation make her a must-follow for anybody seeking to improve their digital advertising and marketing efforts.
Content material Highlights:
- Sensible social technique ideas which might be straightforward to implement
- Inspirational success tales from manufacturers which have achieved vital outcomes by way of their social media posts
- Detailed algorithm breakdowns for TikTok and Instagram that can assist you keep forward of the curve
Comply with Olivia in case you love lavish social media advertising and marketing and provoking freelance ideas.
Olivia Crowley is the founding father of Living Lavish Social and the Social Media Supervisor at Hoxton Spirits. With a give attention to creating lavish and impactful social media advertising and marketing options, Olivia has helped over 12 shoppers, together with CEOs and founders, obtain their social media objectives. Her content material is wealthy with methods for driving engagement and producing visitors, significantly on Instagram, the place 70% of customers search for their subsequent buy.
Olivia’s journey started in the midst of a worldwide pandemic, the place she developed her advertising and marketing portfolio from her eating room. Since then, she has labored with numerous industries, together with magnificence, hospitality, occasions administration, health, and drinks. Olivia additionally authored “The Fears of Freelancing,” an e-book designed to assist individuals kick-start profitable freelance careers. Her sensible ideas and inspirational tales make her a must-follow for anybody seeking to improve their social media presence or begin a contract profession.
Content material Highlights:
- Recommendations on social media methods, together with the variations between natural and paid efforts
- Her favourite instruments to make use of for social media advertising and marketing
- Inspirational posts sharing her private journey to success
Comply with Bethany in case you love mastering social media intricacies and strategic content material creation.
Bethany Moody is the founding father of Social Moody, the place she empowers service suppliers to overcome social media complexities by way of strategic administration. Specializing in content material creation, Fb advertisements, and personalised masterclasses, Bethany’s mission is to raise companies’ social media presence. Her content material is crammed with sensible ideas and techniques that assist companies develop on-line.
Bethany’s journey contains roles as a Digital Communications Government at The Alternative Group and a Digital Advertising and marketing Government at Clickeer. She has a ardour for creating participating social media content material and optimizing on-line advertising and marketing efforts. With a background in pictures and videography from De Montfort College, Bethany brings a artistic edge to her social media methods. Her experience and personalised method make her a must-follow for anybody seeking to enhance their social media recreation.
Content material Highlights:
- Beautiful pink private branding that makes her profile stand out
- Enjoyable posts that play off of present social tendencies
- Sensible ideas for being a profitable social media supervisor
- Methods for thriving on social media and maximizing engagement
Comply with Amy in case you love insights on advertising and marketing methods and psychological well being advocacy within the skilled world.
Amy Lewin is the Advertising and marketing and Business Director at Girls in Marketing and a passionate advocate for psychological well being. Her content material focuses on efficient advertising and marketing methods, social media optimization, and the intersection of promoting with psychological well being consciousness. Amy’s posts usually characteristic sensible tips about content material creation, advertising and marketing communication, and private well-being, making her an interesting and insightful comply with.
As a co-host of a podcast and a advertising and marketing mentor, Amy shares her intensive expertise within the subject, providing useful recommendation on constructing sturdy advertising and marketing plans and leveraging social media for enterprise development. Her involvement with Women in Advertising and marketing highlights her dedication to empowering ladies within the advertising and marketing trade by way of training and group assist. Amy’s mix {of professional} advertising and marketing experience and advocacy for psychological well being offers a well-rounded perspective that advantages her viewers.
Content material Highlights:
- Insights into life as a brand new mother and enterprise chief
- Evaluation of notable advertisements from in style manufacturers and why they have been profitable/artistic
- Entertaining and relatable advertising and marketing memes
- Showcasing manufacturers which might be excelling of their advertising and marketing efforts
Comply with Tara in case you love enjoyable and efficient content material advertising and marketing methods and natural social media development.
Tara Hewson is the founding father of Social Runway, the place she transforms content material advertising and marketing into an thrilling and interesting endeavor. With over six years of expertise in digital advertising and marketing and a Bachelor’s Diploma in Enterprise Administration, Tara has organically grown her Instagram account @social.runway to over 30k followers in lower than 18 months. Her content material is targeted on creating binge-worthy posts and implementing easy, natural advertising and marketing methods that drive attain, income, and follower development with out resorting to pushy techniques.
Tara’s posts are crammed with the most recent insights on content material advertising and marketing and Instagram methods, all delivered with a contact of sass. She shares useful ideas and tips on constructing an unforgettable on-line presence, collaborating with trade leaders, and attaining vital attain with out paid advertisements. Tara’s enjoyable and approachable fashion make her a must-follow for anybody seeking to inject some pleasure and effectiveness into their social media advertising and marketing efforts.
Content material Highlights:
- Frequent carousel posts with cotton sweet vibes that present tips about standing out amongst competitors, content material creation, and follower development
- Prime 10 ideas, reminiscent of “10 issues you must by no means really feel unhealthy for as a enterprise proprietor” and “10 enterprise commandments I dwell by”
- Participating and enjoyable content material that retains followers coming again for extra
Comply with Katie in case you love participating social media methods and insights on private branding and wellness.
Katie Edgerley has turned her social media habit right into a thriving profession as a digital advertising and marketing and social media knowledgeable. Presently serving because the Senior Digital Advertising and marketing Supervisor at HLTH, Katie focuses on creating participating content material and producing actual leads for manufacturers seeking to make a big influence on-line. Her content material usually highlights the significance of a strong social media presence, efficient efficiency advertising and marketing, and constructing belief with clients.
Katie’s journey in digital advertising and marketing contains roles as Head of Social Media & Digital Advertising and marketing at Huma and Social Media Supervisor for Girls of the 12 months Lunch and Awards, the place she celebrated the achievements of ‘extraordinary strange’ ladies. Alongside her advertising and marketing profession, Katie has grown her wellness-focused social media presence and just lately graduated with distinction in Human Diet. Her posts mix skilled advertising and marketing insights with private branding ideas and wellness recommendation, making her a well-rounded influencer to comply with.
Content material Highlights:
- Ideas for rising on LinkedIn, together with efficient methods and finest practices
- Trustworthy reflections in regards to the challenges and realities of posting on social media
- Sensible recommendation for these seeking to develop their presence on LinkedIn
- Insights from her personal journey, which function useful advertising and marketing classes
These 15 advertising and marketing leaders are completely killing it on LinkedIn. Their posts are full of good methods, real-life experiences, and the proper dose of inspiration to maintain you going.
Should you’re seeking to up your advertising and marketing recreation, get contemporary concepts, or simply take pleasure in some top-notch content material, these ladies have gotten you lined.
So, don’t miss out! Comply with them on LinkedIn and let their insights gentle up your feed. With their experience and power, your advertising and marketing journey is sure to get an entire lot extra thrilling and profitable.
