Shopify vs Payhip: which is the most suitable choice for your small business?
Shopify is general my favourite ecommerce platform, for firms looking for a scalable, versatile, and easy-to-use omnichannel answer. It’s notably preferrred for these promoting bodily merchandise, on-line, on marketplaces, over social media and in shops (by Shopify POS).
Payhip, alternatively, lacks the flexibility and scalability of Shopify, however it’s an important alternative for promoting digital downloads, programs, and training experiences. There’s even a free plan obtainable.
Right here, I’ll share my insights from reviewing each platforms that will help you make the proper alternative.
Shopify vs Payhip: The Execs and Cons
Shopify Execs 👍
- Appropriate for promoting any type of product (with the proper apps)
- Huge app market with 1000’s of add-ons
- Simple to make use of web site builder with nice theme choices
- Highly effective stock and order administration instruments
- Web optimization-friendly answer with built-in advertising instruments
- Omnichannel help for promoting on numerous platforms
- Contains an built-in level of sale answer
Shopify Cons 👎
- You’ll pay transaction charges for those who don’t use Shopify Funds
- No free plan (and the subscription prices can add up)
- Barely extra advanced to promote digital merchandise
Payhip Execs 👍
- Simple to make use of interface and admin space
- Helps a number of sorts of digital merchandise
- Free plan (which helps limitless merchandise)
- Cost, VAT, and tax administration instruments
- Constructed-in advertising instruments (for issues like e mail advertising)
- Enticing, mobile-responsive themes
Payhip Cons 👎
- Restricted cost gateway choices
- Fundamental Web optimization options
- Poor scalability (restricted omnichannel promoting and integration choices)
Shopify vs Payhip: Overview and Pricing
What’s Shopify, and How A lot Does it Price?
Shopify is my favourite ecommerce platform, and one of the vital well-liked options for “omnichannel promoting” worldwide. It combines a versatile web site builder, with built-in cost processing, reporting and analytical instruments, stock and order administration, and advertising capabilities.
Primarily, Shopify helps firms promoting bodily merchandise (whether or not its objects you manufacture your self otherwise you’re utilizing a dropshipping mannequin). Nonetheless, you’ll be able to promote subscriptions and digital merchandise, by way of add-ons and integrations.
You should use Shopify to construct a sexy storefront, promote limitless merchandise by your individual area, and even entry gross sales channels like marketplaces, and social media platforms. Shopify additionally helps worldwide promoting, and has an built-in POS software program answer.
Shopify provides a spread of pricing packages for firms to select from, starting with the Starter plan for $5 monthly, which helps promoting by messaging apps and social media.
If you need the total ecommerce platform and web site builder, you’ll want one of many following core plans:
- Shopify Fundamental: $39 monthly
- Shopify: $105 monthly
- Shopify Superior: $399 monthly
There’s additionally an Enterprise-level plan (Shopify Plus), with customized pricing beginning at $2,300 monthly. Alongside month-to-month charges, you’ll pay additional on Shopify to make use of third-party cost processors (transaction charges vary from 0.15% to 2%), add-ons, apps, and specialist companies.
What’s Payhip and How A lot Does it Price?
Payhip is a SaaS platform designed to help firms and people promoting digital merchandise on-line. Primarily, it’s meant for individuals who wish to promote downloads, on-line programs, and memberships, however you’ll be able to promote bodily merchandise too.
The answer offers you entry to a web site builder, with customizable themes, entry to a spread of cost processing options, and a handful of different instruments for advertising and finance administration.
Not like Shopify, Payhip has a free plan, which incorporates all of the options of the platform, and locations no limits on the variety of merchandise you’ll be able to promote, or your income. The one draw back is you’ll pay a 5% transaction charge on each sale.
The primary Premium plan for $29 monthly, reduces the transaction charge to 2%, or for those who improve to the $99 monthly Professional plan, you gained’t pay any transaction charges.
MORE: Learn our Payhip review.
Shopify vs Payhip: The Core Options
Payhip and Shopify share some comparable options, similar to an easy-to-use web site builder, with built-in search engine marketing components, cost processing capabilities, and instruments for promoting a spread of merchandise. Nonetheless, there are some main variations between these choices too.
The Most important Options of Shopify:
- Complete web site builder: Shopify has a way more sturdy web site builder, with a wider vary of themes to go well with any trade. The answer features a content material administration system and running a blog choices, and permits firms to make use of their very own area identify.
- Gross sales instruments: With Shopify, you get an built-in cost processor (or you’ll be able to select to make use of a third-party choice), in addition to instruments for promoting merchandise on numerous channels, from social media to marketplaces like Amazon. There’s even an built-in POS answer.
- Advertising instruments: Shopify has fundamental instruments for e mail and chat-based advertising already built-in. It additionally integrates with a spread of selling options, connects with Google Analytics and social media channels, and the platform is optimized for search engines like google.
- Operations administration: Shopify offers enterprise leaders all of the instruments they should run a profitable enterprise. Alongside sturdy order, product and stock administration instruments, you’ll be able to entry employees accounts, create buyer profiles, and leveraging delivery guidelines.
- Reporting and analytics: Though the reporting options obtainable from Shopify fluctuate relying on the plan you select, most choices will can help you acquire insights into well-liked merchandise, stock ranges, monetary well being and extra.
- Integrations: Shopify has a implausible app market, the place you’ll be able to entry integrations with 1000’s of well-liked web site design, advertising, customer support, conversion optimization, and order achievement apps.
The Core Options of Payhip
- Web site builder: Payhip’s web site builder comes with entry to a handful of themes you’ll be able to customise to fit your enterprise. You’ll be able to design as many web site pages as you want, add customized domains, with a free SSL certificates, and put money into content material advertising with a weblog.
- Gross sales instruments: With Payhip, firms can promote digital downloads, programs, teaching experiences, memberships, and bodily merchandise with no limitations. The platform integrates with Stripe and PayPal to course of funds, and even automates tax and VAT reviews.
- Advertising instruments: The essential advertising instruments on Payhip empower firms to spice up gross sales with coupons, affiliate marketing online applications, cross-selling and upselling campaigns, referral applications, and buyer evaluations.
- Integrations: Payhip doesn’t combine with as many instruments as Shopify, however you’ll be able to join the platform to a spread of e mail advertising options (like AWeber and ConvertKit). Plus, you’ll be able to add PayHip to an current CMS (like WordPress, Squarespace, or Wix).
- Reporting: Payhip’s reporting options are very fundamental, however you’ll be able to entry easy insights into product gross sales, create VAT and Tax reviews, and monitor stock ranges.
When to Use Shopify and When to Use Payhip
When to Use Shopify
I’d suggest selecting Shopify for those who want:
- Omnichannel promoting choices, for social media, marketplaces, and in-store gross sales.
- Superior stock, order, and product administration instruments, in addition to highly effective options for buyer and worker administration.
- Extra versatile web site design choices, with a wider vary of themes suited to any trade.
When to Use Payhip
I’d counsel utilizing Payhip if you’d like:
- An all-in-one easy answer for promoting bodily and digital merchandise.
- An easy web site builder and user-interface designed for newbies with no coding data.
- The choice to launch a enterprise and begin promoting merchandise at no cost (although the transaction charges are fairly excessive).
Shopify vs Payhip: Last Ideas
Finally, Shopify is the higher ecommerce platform throughout. It’s extra versatile, scalable, contains extra superior options, and it helps omnichannel promoting. It additionally lets you promote any type of product (although you could want to make use of integrations).
I’d solely suggest Payhip for those who’re on the lookout for a straightforward and reasonably priced solution to promote digital merchandise, and the occasional bodily merchandise (like books or branded merchandise).