Shopify launched in 2006, rolling out its first safe purchasing cart system a 12 months later. Because it started, Shopify has processed a whopping $886 billion in eCommerce gross sales, and right this moment, there are more than 4 million Shopify stores worldwide.
Manufacturers utilizing Shopify vary from small ecommerce retailers to larger and better-known companies, together with these fronted by celebrities.
Curiously, over half of Shopify shops take pleasure in repeat purchases, with the common buyer shopping for 3.8 instances from the identical retailer. Maybe that’s simply one of many many causes it’s such a well-liked selection amongst ecommerce retailers.
Given its phenomenal success, I believed we’d take a look at some larger manufacturers utilizing Shopify.
? Nice! Maintain studying.
However first, let me caveat what this assessment is and is not:
What this assessment is: A look at a few of the greatest firms utilizing Shopify to promote their merchandise on-line.
What this assessment isn’t: An evaluation of every retailer’s design.
Now that is cleared up, let’s dive in.
1. Kylie Cosmetics
Income: 36.2 million in 2022 and an anticipated 29 million in 2024.
Based by Kylie Jenner and launched utilizing Shopify Plus in 2015, Kylie Cosmetics’ first assortment of three lip kits offered out in only one minute. The media persona and influencer has over 400 million Instagram followers.
Since then, Shopify has facilitated the model’s flash gross sales, with over 672.8k consumers visiting the shop in March 2024 alone.
On account of its quick sell-out charges, the model sends back-in-stock alerts by way of electronic mail and SMS to eager clients.
Jenner offered a 51% stake within the enterprise in 2020 to cosmetics big Coty. Nevertheless, she’s reportedly in talks about shopping for her share again, sad on the firm’s path.
2. Skims
Income: $500 million in 2022 and $750 million in 2023.
Additionally from the Kardashian empire is the shapewear and underwear retailer Skims, fronted by media persona and influencer Kim Kardashian, who has 363 million Instagram followers.
Skims additionally makes use of Shopify Plus to gas its retailer. The Skims Shopify retailer obtained 10.4 million visitors in March 2024 alone. It ran a number of popup shops in 2023 in London, Miami, New York, and Los Angeles. Its retail enlargement is such that its first permanent flagship store will open on Sundown Boulevard in Los Angeles this 12 months.
Along with Skims, Kim Kardashian’s new enterprise, Skkn, by Kim, can also be obtainable on Shopify.
3. Gymshark
Income: £556.2 million in 2023
Based in 2012, Gymshark is a number one UK health clothes and niknaks retailer. It sells its merchandise in 131 countries and attracted 9 million guests to its on-line retailer in March 2024 alone.
Founder and CEO Ben Francis introduced this 12 months that the corporate is getting into its first wholesale partnership with the Selfridges retailer in London.
The model additionally runs in-person events to spice up buyer engagement and has 6.9 million followers on Instagram.
Gymshark initially used Adobe Commerce for its on-line retailer. It price tons of of hundreds of {dollars} and months to construct, and by that point, Gymshark had doubled in measurement and outgrown the location. A Good Friday website crash lasting 8 hours and an estimated $100,000 loss led them to modify to Shopify Plus.
4. Trend Nova
Income: $38.97million in 2024
This fashion brand was based in 2006. Though it operates primarily on-line, it additionally has 5 bodily shops within the US. It sells clothes for girls, together with a Plus + Curve vary, attire for males and youngsters, and wonder merchandise by way of its Shopify Plus retailer.
In March 2024, Trend Nova obtained 24 million guests to its on-line retailer, and in 2018, alongside Louis Vuitton and Gucci, it was some of the searched-for manufacturers on the planet.
Since its launch, many celebrities have endorsed the model, together with Cardi B, Kylie Jenner, and Arienne Baillon.
The model additionally makes use of Instagram to advertise its merchandise to its 21.4 million followers.
5. Allbirds
Allbirds launched within the US in 2015, promoting footwear and clothes made utilizing pure supplies.
Its 500,000 Instagram followers are directed to the model’s Shopify Plus retailer, which obtained 2 million guests in March 2024 alone!
Though Allbirds turned to Shopify Plus to facilitate its on-line gross sales, it additionally makes use of Shopify POS for its 11 US and international areas, together with New Zealand, Japan, and the UK.
Allbird’s Head of World Retail Operations, Travis Boyce, is quoted as saying:
“With Shopify Plus, we have now our point-of-sale and ecommerce methods underneath one umbrella, which serves our final function of being an omnichannel retailer and viewing the shopper as one buyer—regardless of the place they store with us.”
6. Sephora
Income: $10 billion in 2023
This worldwide model sells make-up, skincare, physique care, fragrances, hair care, magnificence instruments, nail shade, and so forth.
It was based in 1970 and launched on-line in 1999 within the US. It has 2,700 bodily shops throughout 35 nations.
Sephora’s eCommerce website is powered by Shopify Plus and obtained 49.9 million guests in March 2024.
On-line clients can supply merchandise by way of the location’s search bar, with a wide array from Sephora’s personal assortment of a variety of different manufacturers, together with Charlotte Tilbury, bareMinerals, and lots of extra.
7. Steve Madden
Income: $519.7 million in 2023.
The Steve Madden retailer sells to clients on-line and by way of its 232 international shops. Clients can purchase males’s, girls’s, and child’s footwear. You may additionally discover luggage in its catalog, together with totes and backpacks.
The model previously had a custom-built web site powered by Oracle. Nevertheless, it moved throughout to Shopify to fulfill its rising product demand. In March 2024, a staggering 14.86 million individuals visited its on-line retailer!
As well as, Shopify additionally made it potential for them to construct their very own cellular app. Up to now, the Steve Madden on-line retailer generates 70% of its eCommerce gross sales by way of its cellular app.
8. Rebecca Minkoff
Income: $91 million in 2023
The Rebecca Minkoff eCommerce retailer sells designer purses, garments, footwear, fragrances, equipment, and residential items.
This on-line retailer was initially powered by rival eCommerce platform Magento Enterprise. Nevertheless, it has since migrated to Shopify Plus.
The model was based in 2005. Along with its Shopify retailer, it has 900+ bodily shops worldwide, together with in Bangkok, Dubai, Los Angeles, and Venice.
The Rebecca Minkoff eCommerce retailer makes use of 3D fashions and augmented actuality to showcase its merchandise on desktop and cellular.
Co-founder and CEO Uri Minkoff said:
“We’re all the time on the lookout for thrilling methods to attach and encourage consumers with our new designs. Now, with a video on our Shopify Plus ecommerce retailer, Rebecca Minkoff consumers will see our collections dropped at life.”
9. Simba Sleep
Income: $100+ million
This UK-based firm sells sleep-related merchandise, together with mattresses, beds, bedding, and pillows. Simba Sleep launched in 2015 and is named the “mattress in a field” model.
The corporate makes use of Shopify Plus’s instruments to run analyses on its goal nations. For instance, it discovered that {couples} typically sleep on two separate mattresses pushed collectively in Germany.
This type of analysis influenced how every Simba Sleep Shopify retailer was constructed for every nation it serves. I.e., these findings formed the shop’s messaging, product photographs, and suggestions.
It’s additionally value highlighting that every Shopify Plus retailer has its personal checkout, with Simba, Co-founder, and Co-CEO, noting that:
“Loads of the advantages of Shopify Plus are in and round checkout, standardized funds, and so on. The backend is thought and understood in a single market, in order that we will use totally different logins, various things in new markets.”
10. Purple Bull Store
Income: 10.55 billion EUR
Though Red Bull is the highest-selling power drinks model worldwide, promoting 12.1 billion cans in 2022, representing a 43% market share, it could’t legally promote its drink merchandise on-line.
Subsequently, its eCommerce focus is on promoting males’s, girls’s, and unisex attire and a variety of equipment, together with drinkware, lanyards, eyewear, headwear, luggage, and lots of extra merchandise. As well as, Purple Bull makes use of its Shopify Plus retailer to showcase merchandise related to the sporting occasions it sponsors.
Purple Bull has been utilizing Shopify since 2015.
The Largest Firms That Use Shopify: My Remaining Ideas
Hopefully, you’ve discovered our round-up of a few of the greatest manufacturers that use Shopify attention-grabbing. It’s value noting that in every case, the most important firms utilizing Shopify all go for Shopify Plus. Bespoke plans begin from $2,300/month on a 3-year time period. On the time of writing, 48k+ manufacturers use this bundle worldwide.
If it is a route you’re contemplating, I like to recommend taking a look at every eCommerce retailer listed above to determine which Shopify Plus options they’re utilizing, comparable to totally customizable checkouts, omnichannel options, and extra. Hopefully, this may function inspiration to your personal retailer.
That’s all from me! Are there every other well-known manufacturers utilizing Shopify that you simply suppose we may function? Tell us within the feedback under.
