The fantastic thing about the digital market lies in its potential unconstrained by bodily boundaries. Shouldn’t accessing it be easy crusing with none obstacles?
At Ecwid by Lightspeed, we acknowledge the significance of accessibility — that’s why our ecommerce platform follows requirements issued underneath the Individuals with Disabilities Act, or ADA.
It isn’t nearly ticking a field for inclusivity — it struck a chord with on-line retailer homeowners.
One design template for Ecwid shops, in specific, proved to be a hit, due to its accessible design. Now, it’s the
What Internet Accessibility Means for On-line Shops and Why It Is Essential
Accessibility isn’t a function; it’s a necessity. It acknowledges the spectrum of skills and ensures that disabilities do not deter anybody from utilizing digital platforms.
Widespread accessibility necessities relate to visible, auditory, motor, and cognitive skills. This consists of making certain compatibility with assistive applied sciences resembling display readers for people with visible impairments or various keyboard navigation for these with motor disabilities.
It’s a widespread false impression that accessibility is wanted just for people with everlasting disabilities. It additionally caters to non permanent impairments, resembling having a damaged arm or recovering from eye surgical procedure.
An accessible web site advantages all types of customers. For instance, a mother or father holding a child would additionally profit from a
An accessible on-line retailer means reaching a wider viewers and potential clients. It additionally promotes inclusivity and creates a extra welcoming setting for all web site guests.
Widespread Pointers for Making certain Accessibility
The Individuals with Disabilities Act (ADA) is a
The Internet Content material Accessibility Pointers (WCAG) is a broadly used framework for creating accessible internet content material. It consists of 4 rules: perceivable, operable, comprehensible, and strong. These rules cowl a vary of accessibility wants and present particular tips for builders to observe.
Empowerment By way of Accessibility
In 2020, the Lightspeed crew volunteered to create an accessible, bilingual on-line store for Summit School in Montreal, an group that helps neurodivergent college students attain their potential.
Then, when Lightspeed added Ecwid to their lineup, we teamed up and revamped the Summit College’s web site, constructing a Summit Marketplace with Ecwid. The Summit Market showcases the works of developmentally various artisans, artists, and entrepreneurs from Summit College.

The Summit Market was constructed with Ecwid
As you may already know, Ecwid supplies all customers an On the spot Web site, a free ecommerce website with a
Creating an accessible web site for Summit College impressed us to make a new On the spot Web site template.
As talked about above, Ecwid was already
Right here’s a factor about accessible web sites: incorporating accessibility options generally comes with sacrificing the aesthetic of the web site. For instance, balancing coloration, distinction, and font measurement will be difficult.
Additionally, WCAG assessments can generally present blended outcomes, as in the instance beneath. A button with black textual content is perceived as passing the check, but in actuality, it is more difficult to learn than the similar button that includes white textual content.

WCAG assessments could often yield inaccurate outcomes
Merely following tips isn’t sufficient. Our purpose was to develop a template that’s not solely accessible but in addition visually interesting, making certain straightforward navigation with out compromising the web site’s aesthetics. We advocate for the concept that accessibility also needs to embody magnificence.
At the similar time, we imagine that accessibility shouldn’t be sacrificed for aesthetics. Our template proves that it is potential to have each an accessible and visually interesting web site.
Every thing on the website, from the textual content measurement to how straightforward it is to get round, works for everybody. Now, it’s one among our hottest on-line retailer templates amongst all templates for On the spot Websites!

Considered one of our hottest On the spot Web site templates
By the manner, the Ecwid ecommerce platform is accessible not simply to clients but in addition to sellers. The Ecwid admin, the place you handle your on-line retailer, is additionally designed with accessibility in thoughts. This makes it simpler for enterprise homeowners with disabilities to run their on-line shops effectively.
Right here’s what an Ecwid vendor who occurs to be visually impaired shared about working their Ecwid retailer:
I want to thanks very a lot for a nice retailer that’s handy to handle for visually impaired sellers! And never solely the web site but in addition the app is obtainable to you, which is not at all times the case!
How Ecwid Ensured the On the spot Web site Template Is Accessible
Accessibility is not nearly adherence to requirements — it’s about actual individuals encountering no boundaries when partaking with on-line content material. How did Ecwid obtain this?
- Excessive distinction template: Visible readability was a precedence, enabling customers with impaired imaginative and prescient to shortly discern the textual content and different parts.
- Distinguished storefront focus: The format was structured to spotlight the merchandise and storefront with out pointless distractions or the want for extra scrolling.
- Enlarged parts: Giant photographs and fonts have been employed not merely for aesthetic enchantment however to accommodate customers with visible impairments.
It’s essential to observe that all On the spot Web site templates are accessible. The template in query was designed with accessibility as the main focus whereas additionally making it glossy and stunning. The latter is perhaps tough to do when making certain a website’s accessibility, as it will be straightforward to overlook design parts in favor of performance. Nonetheless, with our templates, we have been capable of obtain each.
Make Your On-line Retailer Accessible
Implementing an accessible on-line retailer may seem daunting, however truly, it isn’t. It begins with deciding on an accessible web site template, like several of Ecwid’s On the spot Web site templates.
Listed below are some extra tricks to make your on-line retailer extra accessible:
- Present descriptive alt textual content for photographs: For customers with visible impairments, alt textual content describes the picture.
- Embrace keyboard navigation and shortcuts: This permits people who can not use a mouse to navigate your web site utilizing the keyboard.
- Select colours rigorously: Keep away from utilizing coloration alone to convey info, as some people could have issue distinguishing between particular colours.
- Announce accessible mode: Inform your clients that your retailer helps an accessible mode.
By selecting Ecwid’s
When making a web site from scratch, it’s essential to take into account accessibility for all customers. This implies beginning with an accessible baseline utilizing templates or tips resembling WCAG, ADA, or equal requirements.
However past these tips, it’s additionally essential to perceive the particular wants of your buyer base.
For instance, if your merchandise cater to people with coloration blindness, the focus ought to be on offering sturdy distinction between button colours and textual content for simpler navigation and buying.
The photographs beneath reveal why on-line shops catering to such buyers want sturdy distinction between button colours and textual content to assist them distinguish choices and make purchases.

Right here’s how the majority of individuals see colours

Right here’s how individuals with protanopia (a type of coloration blindness) see colours
Equally, if your audience consists of people with mobility impairments, making certain straightforward navigation by way of voice instructions can tremendously enhance their searching expertise.
Test your website repeatedly with instruments like Google Lighthouse to see how accessible your retailer is. Regularly assessing and enhancing issues is crucial to making a welcoming on-line house for everybody.
Wrap Up
Ecwid’s accessible ecommerce platform is greater than a win for a product; it’s all about making ecommerce straightforward for everybody. Ecwid helps on-line retailer homeowners get the most out of their enterprise. Extra importantly, it ensures each buyer can have a easy procuring expertise, no matter their skills.
Keep in mind, accessible design is not nearly compliance — it’s about creating an inclusive and welcoming on-line house for all. So, don’t hesitate to take the initiative and make your web site extra accessible! Let’s work in direction of a digital world that’s genuinely open and inclusive for everybody.