ikas Review and Step-by-Step Tutorial for 2024

If you happen to haven’t received time to learn by way of my whole ikas overview, right here’s a fast abstract:

Based in 2017, ikas has places of work in Berlin and Aalen, Germany, in addition to Istanbul and Ankara, Turkey. It’s primarily geared toward European and Turkish eCommerce entrepreneurs and firms, and on the time of writing, 6,000 companies use it to gasoline their web sites.

Now we’ve lined the fundamentals, let’s flip our consideration to ikas’s core options:

Apart from its free seven-day trial, ikas presents three pricing plans. All costs are in euros, together with VAT, and might be paid utilizing Stripe or PayPal:

1. Starter: €25/mo paid yearly or €35/mo month-to-month
2. Hero: €69/mo paid yearly or €99/mo month-to-month (that is the preferred plan)
3. All-in-One: €199/mo paid yearly or €299/mo month-to-month

All plans supply the next:

• A “lightning-fast” e-commerce storefront
• Free buyer help
• FreeSSL certificates
• Web optimization optimization
• Gross sales experiences
• Limitless product uploads/gross sales, website guests, and internet house
• 16 web site themes to select from
• One-page checkouts
• Cart reminder campaigns
• Want lists
• Product evaluations
• Entry to digital advertising and on-line market integrations
• Returns administration
• You’ll be able to promote bodily and digital merchandise worldwide
• You’ll be able to set transport zones based mostly on postcodes
• Promote and handle in-store merchandise
• You’ll be able to create pricing and transport presents
• Entry to stock administration

Nevertheless, the next options are per plan:

Entry all of the above and:

• 5 worker accounts
• 3 inventory places (shops and warehouses)

All of the above and:

• 10 worker accounts
• A number of on-line retailers
• Ship automated deserted cart reminders (these can embrace low cost codes) through electronic mail, SMS, and Whatsapp messages (Whatsapp is optionally available)
• Product evaluations – (clients can embrace photographs)
• Optionally available cross-selling and upselling options
• Social login (clients can log into your web site with their Google and Fb accounts)
• You’ll be able to supply customizable merchandise (i.e., clients can customise these merchandise with their model’s texts and graphics)
• Prolonged marketing campaign administration
• You’ll be able to supply clients the choice to ‘Click on and gather.’
• You’ll be able to supply native supply out of your retailer throughout opening hours.
• Amongst different issues, you possibly can ship SMS notifications to clients about their order standing.
• Handle as much as six inventory places (your warehouses and shops)

You profit from all the above options, plus:

• 15 worker accounts
• AI-fuelled product suggestions
• Cart reminders through WhatsApp
• 10 inventory places
• Superior cross-selling and upselling
• Prolonged product evaluations
• Superior product search
• Prolonged gross sales experiences
• Multicurrency on-line shops
• B2B capabilities and instruments

Lastly, ikas Premium can also be an choice. Costs aren’t obtainable for this plan; as a substitute, it’s a must to full a type along with your particulars, and the ikas group will name you to barter a customized plan.

It presents all the pieces within the ‘All-in-One’ plan, a devoted Buyer Account Supervisor, and the next perks:

• Search end result choices: Create customized itemizing preparations for search outcomes in accordance with your preferences.
• Product bundles: Use AI to advocate product bundles that generate the next buy worth
• Superior cross-selling: Recommend further merchandise to clients who’ve already accomplished a purchase order
• Superior experiences: Generate superior conversion and stock experiences utilizing greater than 30 information factors, together with site visitors sources, orders, addresses, gross sales channels, campaigns, and extra.
• Superior integrations: These can be found through the ikas App Retailer. Superior integrations embrace Etsy, MailChimp, and Klaviyo.

No ikas overview could be full with no fast pro-cons record:

As beforehand acknowledged, ikas presents free help throughout all its plans, accessible through cellphone, and electronic mail. As well as, ikas customers obtain a free one-hour onboarding session with a member of the ikas buyer care group.

Nevertheless, self-help assets are virtually non-existent; no video tutorials or guides exist. That stated, there’s a weblog with posts organized into classes, together with Digital Commerce, E-Commerce, Entrepreneurship, and Social Media.

Plus, every function web page presents an FAQ part, which helps handle widespread questions.

As for person evaluations, I headed to a variety of overview platforms to see what individuals are saying about ikas:

G2 reviewers give ikas an total ranking of 4.4 out of 5 stars. Customers reward that there aren’t any hidden charges, ikas’s pace, and its multilingual capabilities.

Nevertheless, reviewers had been much less optimistic concerning the restricted variety of integrations and ikas’s costs.

Elsewhere, Capterra customers give ikas a convincing 4.8 stars out of 5, liking its three hundred and sixty five days, 8am-10pm buyer help, ease of use, and ikas’s big selection of options.

The negatives primarily revolve across the restricted alternative of templates and “lack of web site administration customization.”

Ding-ding! We’re midway by way of my ikas overview.

Shifting on to the second half of my ikas overview. I made a decision to attempt ikas to see if its assertion that you could arrange “your very personal on-line retailer” in “simply three easy steps” was correct.

These three steps are as follows:

1. Design your eCommerce web site
2. Add merchandise to your web site
3. Full your eCommerce web site

Clearly, you might want to carry out a number of further actions inside every step, not least establishing an account first!

ikas’s pricing web page additionally states, “Organising an ikas store often takes 1 to three days. The required length is determined by the variety of merchandise and the chosen package deal.”

With that in thoughts, let’s have a look:

This half was simple. From ikas’s house web page, click on the “Begin Free Trial” button and sort in your:

• First title
• Final title
• Retailer title
• E mail handle
• Cellphone quantity
• Create a password

After which, click on the purple “Create My Trial Retailer” button. ikas then asks a number of extra supplementary questions on the kind of retailer you wish to create (however you possibly can skip these for now).

Then it’s straight to the ikas dashboard (as pictured beneath):

The left-side menu means that you can entry all points of establishing and managing your retailer. Alternatively, you possibly can click on the purple retailer icon on the backside of the left-side menu simply above the “settings” icon.

Now, you might want to full the remaining 4 steps pictured above (the final being – make a sale!). So, with that stated, let’s discover how to do this:

Click on the “Import” button in your dashboard. You’re then taken to a web page the place you possibly can import merchandise through CSV and XLSX recordsdata.

Alternatively, you possibly can add merchandise by clicking the “Add a Product button.” This populates two choices: ‘Easy Product’ (i.e., you possibly can add a product as a single merchandise) or ‘Variant Product’ (i.e., you possibly can add a number of merchandise with completely different attributes, corresponding to dimension and colour).

In every occasion, you’re taken to a web page the place you possibly can add the required product info, together with product title and sort, value, picture and/or video, description, Web optimization, and extra.

As soon as performed, you possibly can transfer on to the subsequent step.

• Out of your dashboard’s homepage, choose the “Select Your Theme and Edit” bar.
• You’ll be taken to a theme customization web page. Right here, ikas reveals a theme that may fit your retailer. If you happen to don’t prefer it, click on the “Add Theme” button to see the entire record of themes ikas presents.

• Choose a theme you want. You’ll then be requested to provide the theme a reputation. Click on “save,” and the theme shall be put in and saved in your dashboard, from which you can begin customizing it.
• From the dashboard, click on the “Customise the Theme” button.
• You’re then taken to the editor. From the left-side toolbar, you possibly can choose varied customization choices, together with enhancing the next:
  • Add textual content
  • Footers
  • Headers
  • Product slider
  • E mail handle
  • Banner

…And extra.

• You’ll additionally see an Web optimization button on the prime proper of the left-side menu. Click on that so as to add Web optimization titles and descriptions. With every motion you carry out, keep in mind to click on the purple “Save” button within the prime left-hand nook.

When you’ve edited your themes and are proud of them, you possibly can return to your dashboard homepage.

To entry your themes at any time, click on in your retailer icon within the left-hand menu of your dashboard after which click on on “My Themes”.

• Click on the “Configure Cost Settings” bar out of your dashboard’s homepage.
• Then, click on the “Add Cost Technique” button.

• You’ll be able to then add the fee strategies you want to supply clients. You’ll be able to select from the next:
  • PayPal
  • Stripe
  • Cost on supply (money)
  • Pay on supply (bank card)
  • EFT
  • Mollie
  • United Cost TR
  • Payriff AZ
  • Paratika TR
  • Sipay TR
  • Klarna
  • Apcopay MALTA
  • Param

Please replace the picture, wedon’t have adyen anymore

In every occasion, click on on the fee technique(s) you intend to supply. You’re then taken to a web page to attach your account along with your most well-liked fee gateway along with your ikas account (as illustrated within the screenshot beneath). On this occasion, we chosen Stripe:

Along with the core steps listed above, you’ll probably have to do a number of different issues to get your retailer up and working.

Though these steps aren’t included in ikas’s fast information in your dashboard’s homepage, you’ll nonetheless probably want to finish the next:

• Out of your dashboard’s homepage, choose the “Select Your Theme and Edit” bar.
• From the left-side menu, click on “Buyer Settings.”
• From right here, you possibly can edit your checkout web page settings. For instance, you possibly can specify what clients need to fill out in your checkout web page and make particular fields obligatory, corresponding to inputting a contact cellular quantity or their postcode.

On this web page, you can too supply clients the selection to:

• Have their order reward packaged
• Add a coupon code
• Checkout as a visitor
• Settle for your phrases and circumstances

• Once more, choose the “Select Your Theme and Edit” bar out of your dashboard’s homepage.
• From the left-side menu, click on “Transport Settings.” Right here, you possibly can add your inventory places. You can too customise your “Transport Guidelines”. This contains:
  • Which nations you’ll ship from
  • Which supply strategies you’ll supply (both commonplace transport or quick supply
  • Transport guidelines (For instance, robotically providing free supply after a buyer spends over a set quantity. Or setting paid supply if the client spends lower than the restrict you’ve set)

When you’ve created your transport guidelines, they’re seen on the principle transport web page of your dashboard.

You can too handle buyer returns by configuring your “Return Settings”. Click on “Edit Refund Settings” to create guidelines for accepting returns.

• Once more, choose the “Select Your Theme and Edit” bar out of your dashboard’s homepage.
• From the left-side menu, click on on “Automations.” From right here, you possibly can arrange your:
  • Deserted cart settings: To re-engage with customers through electronic mail once they go away their checkout earlier than finishing the fee/
  • Again-in-stock alerts: Notify clients by electronic mail when their desired product is again in inventory.
  • Product evaluations: E mail clients post-purchase to ask them to judge your merchandise
  • Cash switch reminders: E mail clients to remind them to settle their unpaid orders

• You guessed it: out of your dashboard’s homepage, choose the “Select Your Theme and Edit” bar.
• Then, from the left-side menu, choose “Notifications.”
• From right here, you possibly can customise all of your electronic mail settings and notifications:

Beginning with E mail Settings:

• Click on on “Edit E mail Settings,” there, you possibly can add the e-mail addresses to which order and return requests are despatched. You can too choose your language desire (English, Turkish, or German).
• Click on “Save” as soon as performed.

Returning to the “Notifications” web page (illustrated above), you possibly can customise emails with your individual branding and content material when sending clients notifications regarding:

• Orders
• Cargo
• Refunds
• Prospects
• Automations

(Inside every of the above classes, you’ll see a listing of all the varied emails you possibly can ship to clients)

For instance, below orders, there are ten various kinds of emails you possibly can customise and ship to clients, together with:

• Order canceled
• Order created
• Order delivered
• Cost accepted

…And so forth.

With Transport notifications, there are three electronic mail drafts you possibly can customise:

• Order prepared for cargo
• Order fulfilled
• Order monitoring info

With refund notifications, there are 4 electronic mail drafts you possibly can customise:

• Order refunded
• Order refund request
• Order refund request accepted
• Order refund request rejected

With buyer notifications, there are two electronic mail drafts you possibly can customise:

• Reset password
• The client’s welcome message once they create an account

With automations, there are 4 electronic mail drafts you possibly can customise:

• Deserted checkout
• Buyer overview
• Product again in inventory reminder
• Cash switch reminder

All you might want to do is click on on the edit icon for the e-mail sort you’re involved in. You’ll be taken to the customization web page for that electronic mail.

From right here, you possibly can customise the emails, as proven within the instance beneath:

When you’ve completed customizing your electronic mail, click on the purple “Save” button on the prime proper nook of the display.

• Out of your dashboard’s homepage, click on the “Settings” icon on the backside of the left-hand menu.
• This takes you to what’s primarily your retailer’s again workplace. From this web page, you possibly can edit the next:
  • Service provider Settings: You’ll be able to edit settings your retailer’s settings, together with your handle, most well-liked forex, and time zone, and outline order quantity and forex formatting guidelines.
  • Inventory Places: You’ll be able to outline a number of inventory places. Your value plan, nonetheless, limits you to the variety of places it permits.
  • Tax Settings: You’ll be able to outline country-based tax charges and specify whether or not product pages embrace or exclude taxes.
  • Filters and Search: Amongst different settings, customise the filters clients see in your on-line retailer’s search perform.
  • Workers Members: If you add new employees members to your retailer, you possibly can assign completely different permissions to those accounts.
  • Retailer Exercise Historical past: View and filter the actions carried out by employees members or functions.
  • Transport Template: Customise your transport label’s info and paper dimension.
  • Languages and Translations: You’ll be able to add a brand new language to your retailer and carry out bulk or particular person translations for stated language.
  • Buyer Attributes: Customise the fields utilized in your registration type to collect extra buyer info.
  • E mail Area Settings: Use your individual area to extend electronic mail deliverability.
  • Retailer Switch Settings: Import your clients and merchandise from different platforms like Wix.

All order administration might be performed from the left-side toolbar in your dashboard’s homepage. Simply click on “Orders.”

From right here, you possibly can submit orders, gather funds, and test the standing of your orders.

Underneath the “Orders” tab, you will see a sub-menu itemizing the next choices:

• Drafts
• Deserted Cart
• Tags: Create order tags that will help you handle orders; for instance, mark orders as pressing

• From the left-sidebar in your dashboard’s homepage, click on “Prospects.”
• Right here, you possibly can handle your whole clients’ info, together with their title, handle, electronic mail contact particulars, cellphone quantity, and order historical past. Prospects will robotically seem right here once they have ordered out of your retailer.
• You can too add clients by both clicking:
  • Import: (Add clients through a CSV or XLSX file)
  • Add New Buyer: (Manually add the aforementioned buyer particulars for particular person clients).

As well as, you possibly can add and handle buyer teams. These are nice for concentrating on particular clients with tailor-made advertising campaigns, sending bulk emails, and working extra granular experiences:

• Underneath the “Prospects” tab on the left-side menu, click on “Buyer Teams.”
• Click on on the purple “Add Buyer Group” button. You’ll be able to then carry out one in all two actions:
  • Manually add clients to a gaggle.
  • Create a dynamic buyer group by robotically grouping clients who meet particular standards (e.g., their most well-liked language, their spending restrict, and so forth).

Final however not least, you can too add a weblog to your eCommerce retailer.

• Out of your dashboard’s homepage, choose the “Select Your Theme and Edit” bar.
• Click on the “Weblog” button on the backside of the left-side bar.
• Choose the purple “New Weblog put up” button. From right here, you’re taken to a web page the place you possibly can add your put up’s content material and your:
  • Weblog title
  • A brief description of the weblog put up
  • Picture
  • Writer title
  • Class
  • Tag
  • Language
  • Web optimization titles and descriptions

• As soon as performed, click on “Save.”

So as to add the extensions talked about above (Google Analytics et al.), click on “Extensions” within the left-side menu of your dashboard. You’ll be able to add any or all the extensions to your retailer.

From the left aspect toolbar of your dashboard’s homepage, click on “App Retailer.” You’ll see the apps we referred to earlier that ikas integrates with. Every has an “set up” button.

Alternatively, to combine with different gross sales channels, return to the left toolbar of your dashboard’s homepage and click on on the + subsequent to “Gross sales Channels.” You’ll be able to then add the next:

• POS (level of sale) in your bodily retailer
• B2B Wholesale (On-line) Retailer: Set distinctive costs for purchasers or buyer teams and permit solely licensed customers to see your merchandise or costs.

That brings us to the tip of my ikas overview! Hopefully, my ikas overview has offered loads of meals for thought of ikasIkas’s choices, costs, options, and, importantly, the way it works.

Though ikasIkas is much less well-known, it presents subscribers many options, even on its most cost-effective plan.

As well as, the dashboard is straightforward to navigate, and ikas’s themes are engaging and easy to customise with no coding expertise wanted.

The customers typically reward the platform on overview websites, and it’s definitely constructive that there aren’t any hidden charges.

So, can you actually arrange your individual on-line ikas retailer in “simply three easy steps?” In principle, sure.

However in apply, as our information has simply demonstrated, you’ll probably need to undergo a number of extra hoops to rise up and working.

The place it falls is its lack of expertise, significantly since there aren’t any directions or movies that stroll you thru your retailer setup, which can be a deal breaker for newbies.

However, you do get a one-to-one hour-long onboarding session whenever you enroll.