How To Build A Successful Online Community

The Duct Tape Advertising and marketing Podcast with John Jantsch

On this episode of the Duct Tape Advertising and marketing Podcast, I interviewed Andrew Guttormsen the Co-founder of Circle: the All-in-one neighborhood platform fashion=”font-weight: 400;”>for skilled creators and world-class manufacturers. Formally the VP of Progress at Teachable, Andrew has a deep background in programs, on-line advertising and marketing, memberships and constructing progress advertising and marketing groups.

Collectively we make clear neighborhood mastery, onboarding excellence and the way platinum communities excel in retaining members for the lengthy haul.

Making a thriving on-line neighborhood requires greater than only a platform – it calls for a strategic strategy to engagement, progress, and retention. On this insightful episode, we dive into the secrets and techniques behind Oprah’s Group Platform, exploring the platinum neighborhood blueprint that retains members invested long run.

Key Takeaways

Uncover the facility of signature gatherings – the key weapon of platinum communities, fostering a way of connection and dedication amongst members. Unveil the thriller behind Oprah’s alternative of a neighborhood platform with Circle, exploring the distinctive options and methods contributing to her neighborhood’s success. Dive into the retention methods employed by platinum communities, emphasizing constant new member acquisition, onboarding excellence, and delivering ongoing worth.

Discover the importance of onboarding in making a seamless welcome expertise for brand new members, studying from profitable communities like Pat Flynn’s Sensible Passive Revenue. Uncover the dedication required to ship on guarantees made to neighborhood members, aligning neighborhood targets with member expectations for sustained success and keep tuned to this episode for a deep dive into methods that may flip your on-line neighborhood right into a thriving, engaged, and long-lasting digital house.

Questions I ask Andrew Guttormsen:

[01:04] Inform us a bit about your entrepreneurial journey

[02:33] What’s the distinguishing attribute between a neighborhood and its counterparts e.g. an email listing?

[03:51] What’s Circle?

[03:51] What’s it like being acknowledged as the net neighborhood platform for Oprah every day?

[06:01] In the neighborhood benchmark survey, who do you survey and why?

[07:27] Outline the Platinum neighborhood

[08:59] What are among the best practices for gaining new neighborhood members?

[13:00] What are among the greatest practices for creating choices of worth to members?

[14:43] How do you make onboarding a very partaking occasion?

[18:49] Clarify how platinum communities achieve sustaining retention

[18:49] The place can individuals join with you?

Extra About Andrew Guttormsen:

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