As we start to look in direction of the thrilling horizon of 2024, our third annual Buyer Breakthrough Awards give us the chance to replicate on the superb issues our prospects—and companions—are undertaking as a part of the Sugar ecosystem. An organization is simply as robust as its prospects, and this 12 months was a record-breaking one!
With that in thoughts, we’re joyful to announce the winners of our 2024 Buyer Breakthrough Awards and acknowledge these firms’ success. We’ve curated 9 awards classes, every demonstrating the range and uniqueness of the Sugar group.
Let’s Meet the Winners!
The Buyer of the 12 months award celebrates prospects who’ve cultivated a long-lasting partnership with SugarCRM by reaching important enterprise influence utilizing the platform and interesting with the Sugar ecosystem and SugarClub within the journey to cut back guide processes and make the exhausting issues simpler for his or her enterprise and their prospects. Beneath are the winners from every area:
Alto-Shaam, offering meals service tools options to greater than 90 nations globally, is acknowledged for using SugarCRM to considerably improve alternative shut charges by 61 p.c whereas reaching as much as 600 hours of time financial savings in advertising and gross sales efforts to forecast buyer wants. The mixing of Sugar Promote with Sugar Market has streamlined key processes, improved lead administration, and enhanced operational effectivity and international communication.
zazen Water, a supplier of alkaline water options in Australia, is acknowledged for its use of SugarCRM to help enterprise progress and buyer satisfaction. By means of strategic integrations, zazen Water automated its enterprise and customer support operations to streamline high-order quantity processing. Notably, throughout its Black Friday and Cyber Monday 2023 marketing campaign, zazen Water managed a big order peak, undertaking its same-day dispatch promise, which previous to the automation & integration initiatives, would have required 16 staff when the method was guide.
FAMO GmbH & Co. KG, a German wholesaler {of electrical} and plumbing merchandise, is acknowledged for its collaboration with Sugar accomplice Insignio to deploy SugarCRM for superior buyer knowledge administration and alternative nurturing, the Sugar cell app with ERP knowledge integration for area gross sales help, and Sugar Marketplace for automated newsletters and focused communications.
Companion: Insignio
Mac Construtora e Incorporadora (MAC), a pacesetter in development and improvement in São Paulo, is acknowledged for artistic use of SugarCRM within the dynamic actual property market. Know-how adoption considerably improved lead administration and buyer engagement, enhancing advertising approaches and undertaking gross sales, leading to a considerable improve in gross sales, starting from 50% to 94% of their actual property company. This, in flip, led to MAC considerably lowering its dependence on partnering with different actual property companies.
This award celebrates the SugarCRM buyer who has centralized their enterprise on one platform to drive buyer expertise innovation and has a daring imaginative and prescient for the way forward for buyer engagement.
Empresas ADOC, a Central American retail firm, is acknowledged for utilizing SugarCRM to drive enterprise progress and enhance buyer engagement.
Based in 1953 by Don Roberto Palomo in El Salvador, ADOC has a wealthy historical past of utilizing high-quality supplies and specialised methods to supply excellent merchandise that meet the wants of its prospects. ADOC is a customer-driven enterprise supported by a tradition devoted to enhancing buyer satisfaction and constructing robust, lasting buyer relationships. Along with its personal branded footwear, ADOC has additionally partnered with just a few worldwide manufacturers, together with Hush Puppies, The North Face, CAT, and Steve Madden, to create an entire buying expertise for its prospects.
The corporate considerably improved customer support high quality and buyer retention, diminished buyer churn whereas establishing a loyalty program named “Puntos ADOC” that attracted over 600,000 members, representing greater than 20% of whole gross sales.
This award celebrates using advertising automation to realize important enterprise enhancements or progress.
The Swedish Institute (SI), a Swedish authorities company, is acknowledged for its progressive method to knowledge administration and buyer engagement. The Sugar Promote and Sugar Market platform integration centralizes knowledge, segments audiences, and automates responses, considerably enhancing advertising effectivity and bettering SI’s engagement with worldwide college students and alumni. The Swedish Institute noticed a rise of 31.8 p.c in lead quantity since implementing SugarCRM and boasts a aggressive 40%-50 p.c open fee on advertising emails.
Companion: Exsitec AB
“Exsitec AB has been the Swedish Institutes SugarCRM accomplice from the beginning and helped us arrange our accounts. In shut partnership, they helped and skilled us to create lead scoring fashions and establishing particular person modules in SugarSell in order that we may make use of all advertising knowledge. “
– Jan-Frederic Buss, Senior Digital Supervisor, Swedish Institute
This award celebrates the client who units the bar excessive for what is taken into account gross sales excellence, utilizing gross sales automation to its fullest to realize important KPI enhancements or progress for the enterprise.
J&J Ventures Gaming, LLC, a pacesetter in gaming and amusements and one of many fastest-growing firms within the U.S., is acknowledged for implementing Sugar Promote to consolidate buyer accounts and interactions right into a centralized communication hub throughout gross sales, advertising, and account administration. Streamlined gross sales processes have established a brand new mannequin for gross sales excellence for the J&J group and their progress within the gaming business.
This award celebrates the client who constantly delivers distinctive buyer help and has utilized the SugarCRM platform to realize important enhancements in customer support.
Tremendous Basic / Service Excellence Award – Super General Company of the Albatha Group within the UAE, is acknowledged for revolutionizing its service operations with Sugar Serve. Working with Sugar accomplice Ambit Software, Tremendous Basic efficiently applied a restore and upkeep service platform, together with a area administration utility for environment friendly case dealing with, and simplified technician dispatching. Attributable to elevated effectivity and workload administration, the variety of instances per technician has surged by as much as 26% achieved alongside a ten% improve in first-time repair fee. Different notable achievements embrace a big improve in name closure charges and substantial enhancements in buyer satisfaction scores.
Companion: Ambit Software program
“We lengthen our honest appreciation to Ambit Software program for his or her excellent help in implementing Sugar Serve and their cutting-edge area administration answer for our service heart. Their group’s unwavering dedication, in-depth experience, and collaborative spirit performed a pivotal function in reworking our service operations. Ambit Software program not solely delivered progressive options but in addition actively engaged with our group, making certain a seamless integration course of. Their dedication to our success has considerably elevated our operational effectivity and buyer satisfaction. Ambit Software program has actually confirmed to be a trusted accomplice, offering invaluable help each step of the way in which.”
– Robert Pienkny, Digital Transformation Supervisor, Tremendous Basic
This award celebrates a SugarCRM buyer throughout the realms of producing, wholesale, or distribution, who has demonstrated distinctive prowess in leveraging Sugar and seamlessly integrating it with core options. This exemplifies a dedication to excellence by triumphing over intricate provide chain challenges, orchestrating a seamless buyer expertise, and propelling enterprise progress.
Reusable Transport Packaging, a pacesetter in sustainable transport packaging options, is acknowledged for utilizing SugarCRM to enhance its backside line, unify buyer knowledge, streamline processes, and improve gross sales effectivity leading to a 20 p.c income progress 12 months over 12 months. A key technique in its progress is using Sugar Marketplace for common e mail communications, which retains prospects, distributors, and leads knowledgeable about new merchandise, pricing updates, and different related business information.
Companion: Faye
“By partnering with Faye BSG for the implementation course of, Reusable Transport Packaging was capable of customise their occasion of Sugar CRM to greatest help their every day operations, which has enabled them to make use of knowledge to drive enterprise choices which have fueled progress in 2023.”
– Erik Laracuente, Advertising Supervisor, Reusable Transport Packaging
This award celebrates the trusted advisor/advisee relationship between our ISV companions and SugarCRM prospects. Collectively, they be part of forces to drive innovation and guarantee constructive enterprise outcomes. Whether or not it’s by session, implementation, or maximizing platform investments through app integrations, this collaboration showcases the epitome of partnership success.
FSIoffice and sales-i / ISV Know-how Partnership Award – FSIoffice, a number one unbiased workplace provide firm, along with sales-i are acknowledged for reworking FSIoffice’s CRM technique from knowledge repository to gross sales powerhouse, with 40 p.c improved gross sales effectivity. Supported by Sugar accomplice CRM International, FSIoffice is driving exceptional income progress and enhancing buyer engagement with Sugar Promote Premier and sales-i for predictive business-to-business (B2B) gross sales intelligence.
Companions: sales-i and CRM Worldwide
“The built-in options of SugarCRM and sales-i presents FSIoffice a complete gross sales/advertising answer. The result’s FSIoffice is ready to make the most of SugarCRM’s buyer demographics and gross sales and advertising automation mixed with transactional buy knowledge and “exhausting knowledge” from sales-i to assist maximize buyer share of enterprise”
– Neil Saviano, President & Founder, CRM Worldwide
This award celebrates the trusted advisor/advisee relationship between our Reseller companions and SugarCRM prospects. Collectively, they be part of forces to drive innovation and guarantee constructive enterprise outcomes. Whether or not it’s by session, implementation, or maximizing platform investments through app integrations, this collaboration showcases the epitome of partnership success.
The Joint Corp. the nation’s largest supplier of chiropractic care by The Joint Chiropractic® community, in partnership with Sugar accomplice Faye are acknowledged for driving important enhancements in healthcare operations after transitioning to SugarCRM and AWS, with a 40 p.c improve in internet transaction pace. This transformation allowed The Joint to give attention to integrating AI to raise SugarCRM from a practical instrument to a strategic platform for aggressive differentiation within the chiropractic care sector.
Companion: Faye
“For the final 12 months, Faye has been the first improvement accomplice of The Joint Corp., conducting steady software program improvement on our SugarCRM occasion. This improvement has included system enhancements, defect decision, and a mess of associated bigger scale initiatives. The Joint Corp. expertise group has labored carefully with our Faye companions to make sure that our SugarCRM occasion is utilized to its highest potential, and we sit up for the following degree of our partnership.”
– Peter Holt, CEO, The Joint Corp
This award celebrates excellent general efforts leveraging SugarCRM and a buyer with ardour, enthusiasm, and influence that gained over the hearts and minds of the judging committee.
RTCR, the general public transit supplier in La Rochelle, France, working underneath the Yélo model, is acknowledged for considerably enhancing customer support with Sugar Serve with implementation help by Sugar accomplice Synolia. The deployment has led to a minimal 3 p.c improve in buyer satisfaction and streamlining grievance administration, saving brokers’ time by 50 p.c by improved response structuring.
Companion: Synolia
Closing Ideas
We’re so happy with our prospects who’ve efficiently navigated and thrived amidst heightened competitors by strategically leveraging expertise and fostering innovation, even in probably the most difficult of enterprise circumstances.
We’re happy to acknowledge these victors across the globe which might be letting the platform do the work for next-level buyer expertise and enterprise efficiency. You possibly can learn extra in regards to the winners and their awards in our EMEA and APAC/Americas press releases.
We’re joyful to congratulate the 2024 SugarCRM Buyer Breakthrough Award winners who leveraged Sugar options and providers to make the exhausting issues simpler for gross sales, advertising, and repair.
We additionally needed to take a second to acknowledge the companions who additionally made these awards potential. With out their information, innovation, experience, and extra assets, our community of consumers wouldn’t be as robust as it’s in the present day. Thanks—we can’t wait to see all of the superb issues 2024 has to convey!
