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What’s Aspen Homosexual Ski Week?
Aspen Gay Ski Week (AGSW) is a
forty fifth Aspen Homosexual Ski Week Parade
All of the funds raised assist help AspenOUT’s free psychological well being counseling, faculty scholarships, and grants to nonprofit organizations in the LGBTQ+ neighborhood.
AGSW has been utilizing our ecommerce resolution for the previous 4 years and has not too long ago adopted Lightspeed Payments as their fee supplier for ticket gross sales.
3,750+ individuals yearly come to Aspen to have fun, make connections, and ski. The group additionally companions with native retailers and restaurant homeowners who assist help the neighborhood, Lightspeed being one in all them.
Aspen Homosexual Ski Week 2022
Let’s have a look at how AGSW makes use of Ecwid’s buying cart to promote tickets in order to maximize funds for their nonprofit and develop their fundraising efforts.
Problem: Maximizing Funds as a Nonprofit
Lukas, the advertising and occasions coordinator for AGSW, emphasised the significance of optimizing income in the nonprofit sector. He defined, In a nonprofit world, it’s essential to maximize donations, function on a small funds, and give the most again.
forty fifth Aspen Homosexual Ski Week Parade
Answer: Ecwid by Lightspeed Offers AGSW With a Value-Efficient Place to Promote Tickets
With an reasonably priced and
forty fifth Aspen Homosexual Ski Week Parade
An Environment friendly Cost Supplier With Lightspeed Funds
- $100k
- income on a singular day processed with out a hitch
To course of funds in its on-line retailer, the nonprofit makes use of Lightspeed Payments. With an engaging share price, Lightspeed Funds permits them to save on additional bills that they may put towards their fundraising efforts.
Lightspeed Funds makes our accountant very glad. The speed is veryLukas Volk, Advertising and marketing and Occasions Coordinator, Aspen Homosexual Ski Weekcost-effective, and we get all of our funds launched in a well timed method with none holds or delays.
Given ASGW’s reputation and the sale of each particular person and weekly passes, important income is generated all at as soon as when tickets first develop into obtainable for buy. Lightspeed Funds releases all of these funds rapidly, no matter the quantity, and with none points.
A Seamless WordPress Integration
Aspen Homosexual Ski Week had constructed the web site for their occasion on WordPress and ranked extremely in phrases of search engine optimization. The workforce was looking out to combine a buying cart onto their current web site — and Ecwid by Lightspeed has the functionality to do so fairly simply.
AGSW’s homepage constructed on WordPress, linking to their buying cart to buy tickets
They merely added their buying cart to their current web site and began promoting their occasion tickets in no time.
Ecwid is a high quality product that’s simply manageable and very straightforward to arrange on WordPress. It is identical to marketed: you’ll be able to have a retailer operating in minutes.Lukas Volk
A Purchasing Cart With out Pointless Charges
- >18%
- saved per ticket on service charges
Earlier than Ecwid, AGSW used a conventional
The executives then determined it was time to swap to an on-line buying cart, and that’s after they switched to Ecwid by Lightspeed’s buying cart, which doesn’t cost any further charges per sale.
Aspen Homosexual Ski Week tickets for sale on their storefront
Different Useful Instruments That AGSW Advantages From and Recommends
Deserted cart restoration emails: When somebody leaves objects in their carts, will get sidetracked, or falls right into a separate loop, ASGW sends abandoned cart recovery emails. Sending potential clients e mail reminders helps encourage that last buy.
- $23k
- income recovered from deserted carts
Automated e mail despatched to cart abandoners
Customized checkout fields: When providing attire with a ticket sale, AGSW makes use of custom checkout fields to ask for the buyer’s measurement and facilitate the course of.
Donations: At checkout, the nonprofit asks for donations. The client can choose the quantity they want to donate. This helps gather more money for the fundraiser.
Bought out tickets and passes on their storefront
The options that maintain getting added on Ecwid are nice; yearly, the platform simply retains getting higher.Lukas Volk
Outcome: ASGW Maximizes Funds for the LGBTQ+ Group and Continues to Develop
Due to Ecwid by Lightspeed, ASGW now sells their tickets via a
Supporting Delight Is A part of Our Tradition at Lightspeed
With a trigger so near our hearts, Ecwid by Lightspeed is proud to be the ecommerce platform and one in all the sponsors for this occasion.
Lightspeed participates in a vary of initiatives for the neighborhood, together with donations to varied LGBTQ+ charities, participation in pleasure occasions, a relocation coverage that helps LGBTQ+ staff who want to transfer to safer areas, amongst many different efforts.
Lightspeed at the Delight Parade in Montréal, QC
Lightspeed was based in Montreal’s homosexual village — the founder and the first 4 staff had been a part of the LBTQ+ neighborhood. This helped form our firm tradition, making variety and inclusivity integral to our DNA.
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