Ignite Gross sales, a supplier of retail banking gross sales engagement expertise, has launched Ignite Gross sales IQ Analytics 2.0, the newest model of its enterprise knowledge analytics platform.
IQ Analytics 2.0 supplies insights into sustainable gross sales engagement and outcomes in each gross sales channel and each line of enterprise for banks and credit score unions. Ignite’s database consists of nameless knowledge from greater than 15 million Ignite shopper digital, customer-facing guided gross sales conversations. This knowledge is introduced in new, safe, interactive dashboards and visualizations. Monetary establishments can even consider their efforts towards comparable establishments.
“The best way during which banks have interaction with clients will proceed to be a significant differentiator in a extremely aggressive, commodity product-based monetary companies market,” mentioned George Noga, CEO of Ignite Gross sales, in an announcement. “The winners will achieve a bonus by accessing and leveraging knowledge insights higher than others. We’re blissful to supply this benefit to our shoppers with our new analytics platform to assist develop deposits and enhance effectivity.
“Based mostly on the preliminary suggestions from our shoppers, the insights offered by the brand new platform, together with buyer shopping for habits, banker gross sales engagement habits, digital channel gross sales dynamics, and product configuration and pricing, will probably be invaluable. I look ahead to seeing the large affect on our business and in the end a richer and extra beneficial banking expertise for customers and companies.”
