WooCommerce customers shall be amongst the primary to combine with TikTok Store in the US.
July 20, 2023 — Since launching the TikTok for WooCommerce extension final 12 months, hundreds of Woo retailers have joined TikTok and began working adverts on the world’s fastest-growing social platform. The extension additionally lately launched assist for Smart Performance Campaigns, TikTok’s automated advert creation and focusing on platform.
As we speak we’re excited to announce the most recent growth in our partnership enlargement: WooCommerce retailers are on the entrance of the road and will be among the many first to carry their outlets to TikTok Shop within the US. There are over 150M month-to-month energetic TikTok customers within the US (TikTok Inner Knowledge, March 2023).
With TikTok Store, Woo retailers can carry their complete inventories to TikTok, and instantly promote to TikTok customers with in-feed movies, livestreams, and a prominently featured product showcase tab on their profile web page. This creates a seamless procuring expertise, permitting patrons and browsers to effortlessly transition from discovery to buy with out leaving the TikTok app.
There are over 61b views on #TikTokMadeMeBuyIt (TikTok Inner Knowledge, World, July 2023), and 61% of TikTok customers have engaged in ecommerce behaviors on the platform (TikTok Advertising Science World Procuring Advert Merchandise Research 2022 performed by Materials).
US-based retailers concerned about being early adopters of TikTok Store can register their curiosity through the TikTok Shop / WooCommerce beta program.
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About WooCommerce
WooCommerce is the main open supply, ecommerce platform, powering 23% of the highest million on-line shops (BuiltWith, July 2023). Constructed on WordPress, WooCommerce empowers anybody, wherever, to promote something with actually limitless extensibility, flexibility, and management over how they construct and evolve their enterprise. Launched in 2011 and bought by Automattic in 2015, WooCommerce is a totally distributed firm with staff primarily based all over the world.