Bloomreach, supplier of the Commerce Expertise Cloud, now helps Open Authorization (OAuth) 2.0 authentication for webhooks, an trade commonplace protocol for authentication that permits third-party purposes to entry a consumer’s knowledge with out sharing their credentials.
Companies can now combine Bloomreach Engagement with widespread third-party purposes that require OAuth by webhooks to ship customized, well timed, and constant experiences throughout each touchpoint. As entrepreneurs ship these enhanced experiences, the OAuth 2.0 authentication technique for webhooks maintains the safety and integrity of the exchanged knowledge. By enabling managed entry to protected sources, it mitigates the chance of unauthorized entry and knowledge breaches.
“Enabling companies to unify their knowledge simply and securely inside their tech stack has been a guideline of our platform since its inception. The launch of OAuth 2.0 authentication for webhooks will increase prospects of system integration to a different degree,” mentioned Michal Novovesky, common supervisor and head of product for Bloomreach Engagement, in an announcement.
OAuth 2.0 authentication by way of webhooks opens the door for corporations to combine Bloomreach Engagement with third-party platforms and purposes that require this authentication technique. This contains Microsoft Azure, Commercetools, Criteo Advertising, Salesforce Advertising Cloud, Listrak, and Talkdesk, amongst many others.