Whether or not it is writing a blog post, designing an infographic, or creating an e-book, beginning a brand new piece of content material from scratch is usually a problem, particularly in case you’ve by no means carried out it earlier than.

Fortunately, content material advertising templates could make issues simpler. These templates may also help with design and encourage you as you develop varied processes to achieve potential and current prospects.
As a substitute of making an attempt to grasp tips on how to create each kind of content material in existence, reduce down on stress and inefficiency. Get impressed by our assortment of free, customizable content creation templates. Under is an inventory of every kind of content material advertising template represented.
Content material Advertising Plan Templates
Content material advertising entails delivering invaluable data to your target market. Templates make creating constant content material simpler and supply a visually interesting package deal for the related data you’re offering to prospects.
Under, you’ll discover a number of useful templates to jumpstart your content marketing strategy.
1. Content Marketing Planning Template
Download the content mapping template here.
You’re conscious that you just want a content marketing strategy in place to assist the success of your inbound advertising and gross sales organizations. However how do you get began? We have created a content material mapping template so you possibly can create focused content material for every stage of your target market’s purchaser’s journey.
This template helps you establish purchaser personas, define their challenges and wishes, and brainstorm content material that gives options. You may have loads of focused weblog submit concepts to draw your viewers to your web site and convert them into leads.
2. Buyer Persona Template
Download the buyer persona content template here.
Advertising to particular purchaser personas leads to more practical advertising selections. This purchaser persona template will assist you simply manage your analysis to create your very own buyer personas. Use it to create lovely, well-formatted purchaser personas you possibly can share along with your whole firm whereas studying greatest practices for private analysis alongside the way in which.
3. Blog Editorial Calendar Templates
Download the blog editorial calendar templates here.
Having an editorial calendar in your advertising content material will prevent an entire lot of time — to not point out sanity — as you intend your content material launch timeline. We understand there is not a one-size-fits-all resolution, so we have created three editorial calendar templates to make use of at your leisure: one for Google Calendar, one for Excel, and one for Google Sheets. (Read this blog post for a step-by-step information for utilizing the Google Calendar template.)
Web site Content material Templates
Deciding on the best template units the muse for intriguing designs and performance. This engaging duo can result in extra e-newsletter subscribers and first-time guests buying out of your web site.
4. On-Page SEO Template
Download the on-page SEO template here.
The extra content material you publish to your web site, the extra site visitors sources you may need to prioritize. A type of sources is natural site visitors. To make on-page search engine optimisation simpler, we have rolled out a useful web site content material planning template that can assist you create an internet site construction. It organizes every webpage and its goal, and helps you define how lengthy it needs to be and tips on how to optimize the metadata related to every new web page you publish. These on-page search engine optimisation templates will make your web site extra interesting to Google and assist you rank higher.
5. Website Optimization Checklist Template
Download the website optimization checklist here.
A correctly optimized web site leads to higher search engine rankings and an improved person expertise. This guidelines focuses on web site optimization, search engine optimisation, web site efficiency, cell optimization, and safety. This, paired with an internet site content material writing template, makes websites extra prone to attain (and maintain) ideally suited prospects.
6. Search Insights Report Template
Download the search insights report template here.
Key phrase analysis helps you identify how significant your content material is to your viewers. With this search perception report template, you possibly can observe how efficient your search engine optimisation technique is over time and measure the effectiveness of your writing.
Content material Writing Templates
Here is the factor with running a blog: There is not one, straightforward template you possibly can fill in to supply a top quality content material providing. You should spend a while researching, brainstorming a title, outlining core content material, and so forth. Use the next templates that can assist you alongside the way in which.
7. Blog Post Templates
Download the blog post templates here.
Our content material writing templates will stroll you thru the vital steps for creating the next six weblog submit varieties:
- How-To Publish
- Checklist-Based mostly Publish
- Pillar Publish
- Infographic Publish
- Newsjacking Publish
- “What’s?” Publish
We have seen these codecs crush it on our blogs, and we all know you need to use them to hit your individual objectives.
8. Ebook Templates
Download the ebook templates here.
Yr after yr, marketers cite lead generation as certainly one of their prime content material advertising objectives for the yr. To succeed at lead gen, you want content material provides — like ebooks — that can assist you get there. Our inner artistic design group went to work constructing a package of gorgeous e-book templates — to be used in both InDesign, PowerPoint, or Google Slides — so that you can obtain, customise, and publish.
9. Free Memo Templates
Download the memo templates here.
Memos are important content material for efficient inner communication. Whereas they won’t be customer-facing, they will guarantee higher, extra aligned content material is created by all people in your group.
10. Call-to-Action Templates
Download the call-to-action templates here.
That can assist you design clickable calls-to-action (CTAs), we have constructed 28 pre-designed CTAs for you. These CTAs are tremendous straightforward to customise, so that you need not know any fancy design packages — simply PowerPoint or Google Slides.
Bonus: There’s additionally a useful free software in there that allows you to observe your CTA clicks in real-time so you possibly can see the precise variety of clicks that your designs are reeling in.
11. A Press Release Template
Download the press release template here.
Press releases will be efficient when used accurately. Our press launch template considers this and offers an inbound-optimized model. This implies the template may also help you script press releases and achieve this in a format optimized for sharing in your firm weblog. You possibly can simply adapt and customise as wanted in your PR wants.
Design Content material Templates
Looking for design concepts will be as straightforward as making a word of what’s eye-catching whereas scrolling on-line. Many creators add their themes, swatches, temper boards, and extra to show their creativity, serving to encourage varied designs. The pliability of templates, reminiscent of Pinterest templates for enterprise, can even entice customers towards your model by posting content material as informative as it’s visible.
12. Pinterest Templates for Business
Download the Pinterest templates here.
With tens of millions of month-to-month lively customers, Pinterest continues to convey companies super worth. Whether or not you’re bringing results in your web site, sharing infographic content material, or selling a weblog submit, Pinterest is a superb platform to leverage for content material advertising. Obtain these 12 Pinterest enterprise templates you possibly can tailor to your services or products providing.
13. 150+ Content Creation Templates
Download the content creation templates here.
Not a designer? Not an issue. We created over 150 visible advertising templates which can be straightforward to make use of, work for any business (finance, dentistry, agriculture, regulation — we have ’em all), and are fully free. A few of the templates on this checklist are already included on this bundle. The templates embrace:
- Infographics templates
- Fb advert templates
- Fb submit templates
- Twitter submit templates
- Electronic mail header templates
- Weblog title templates
- Fb cowl photograph templates
- Twitter header templates
- LinkedIn cowl pictures templates
14. Infographic Templates
Download the infographic templates here.
Skip the frustrations and begin creating the graphics immediately. We have created a number of pre-designed infographic templates which you can customise in PowerPoint or Adobe Illustrator. Inside every template, you’ll get guides to show you tips on how to use the templates successfully.
Social Media Content material Templates
Daily, your potential prospects actively and passively eat a lot content material. Exploring methods to rapidly seize their consideration will be enjoyable and worthwhile. It’s all about packaging content material in a means that feels progressive but purposeful in its supply. Try the next social media templates that can assist you do exactly that.
15. 50 Social Media Graphics Templates
Download the social media graphics templates here.
Individuals bear in mind visible data more than written or audio. However we all know effectively sufficient that creating visible content material takes extra time and assets — which is why we have created these 50 customizable templates for you. These templates are in Google Slides, so that they’re very straightforward to edit — no Photoshop abilities required. Merely customise the textual content on a picture, put it aside, and submit it to social media. These social media templates will assist you give selection to your content material.
16. 11 Facebook Cover Photo Templates for Businesses 
Download the Facebook cover photo templates here.
With how regularly companies change and enhance their Fb pages in the present day, you have to have new materials within the pipeline. Double down in your Fb designs with these 11 templates devoted to your Fb cowl photograph. Get these designs by clicking on the hyperlink or picture above.
17. Social Media Content Calendar Template
Download the social media content calendar templates here.
With so many alternative social networks to handle, a social media supervisor’s life turns into so much simpler after they can plan which content material to share on every account — and when. This easy-to-use social media content material calendar for Microsoft Excel enables you to manage your social media actions far upfront. Use it to plan your updates and discover ways to correctly format your content material for the 4 hottest social networks used for enterprise: Fb, LinkedIn, Twitter, and Instagram.
Electronic mail Content material Templates
Communication with potential and present prospects is how relationships stay invaluable. Creating “one-size-fits-all” messages come throughout as inauthentic and result in folks unsubscribing to newsletters or not studying the emails out of your firm. Obtain the templates beneath to make sure you’re delivering well timed, actionable messages to your subscriber base.
18. 15 Email Templates for Marketing and Sales
Download the email templates for marketing and sales here.
For those who’re like most entrepreneurs, you most likely spend far more time than you’d prefer to admit studying and responding to emails. There are lots of methods you possibly can streamline your inbox to avoid wasting time, however you finally will nonetheless must create and ship emails. That is the place these content material templates are available. We have written the copy for 15 electronic mail templates that entrepreneurs and gross sales representatives are prone to ship repeatedly to avoid wasting you time and get you outcomes.
19. Email Marketing Planning Template
Download the email marketing planning template here.
Set objectives in your electronic mail advertising planning with this free template. Out there through Excel and Google Sheets, this template may also help your advertising group plan an efficient electronic mail advertising marketing campaign with solely half the work.
Video Content material Templates
Creating movies that inform compelling tales can provide recent views about services or products. Organising the lights and digital camera demonstrates why customers can buy out of your firm and may attain folks all internationally in a matter of seconds.
20. 18 YouTube Templates for Business
Download the YouTube templates for Business here.
Relying in your position as a content material creator, you may additionally be chargeable for video content material. A hanging thumbnail and banner are a few the elements viewers depend on to find out what movies to look at. Nonetheless, you don’t have to spend hours creating the right channel artwork for every video. These YouTube video content material templates make this activity easy so you possibly can give attention to extra vital issues, like filming, modifying, and selling your movies.
Content material Advertising Made Easy
Content material entrepreneurs are professional storytellers, however designing visible guides and tinkering with Excel spreadsheets will not be your favourite a part of the job. With a whole lot of templates included on this weblog submit, you possibly can spend extra of your valuable time doing the work you like.
So, there you could have it, content material entrepreneurs: a whole lot of templates that can assist you begin creating content material simply and rapidly and additional your inbound success.
Editor’s word: This submit was initially printed in December 2020 and has been up to date for comprehensiveness.